Facebook is going to start forcing ads to appear for all users of its desktop website, even if they use ad-blocking software. The social network said on Tuesday that it will change the way advertising is loaded into its desktop website to make its ad units considerably more difficult for ad blockers to detect. “Facebook is ad-supported. Ads are a part of the Facebook experience; they’re not a tack on,” said Andrew “Boz” Bosworth, vice president of Facebook’s ads and business platform.
Source: The Wall Street Journal
(Score: 1, Interesting) by Anonymous Coward on Wednesday August 10 2016, @02:45AM
From the article:
> From a technical standpoint, Facebook is able to circumvent ad blockers relatively easily because it loads ads into its service itself. Many online publishers and media companies rely on third-party companies to help display ads on their webpages and services, which can make them more easily identifiable to blocking technologies.
So the trick is, "there is no trick".