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posted by CoolHand on Sunday August 30 2015, @06:55AM   Printer-friendly
from the diversity dept.

In light of some past articles on diversity, SoylentNews: "How to Get Girls Into Coding" and SoylentNews: "Google to Release Diversity Data About its Workforce" This CNN article caught my attention.

Princess Free Zone offers empowering T-shirts with images such as dinosaurs, skateboards and soccer balls. "Kids should not have to be brave to wear the things they like," says founder Michele Yulo.

[...] "Girl clothes without the girly" is the mantra behind Girls Will Be, which includes longer shorts and T-shirts (no pink ones!) with images that seek to break gender stereotypes.

[...] The company buddingSTEM offers a line of girls' clothes celebrating girls' interests in science, engineering, technology and math.

http://edition.cnn.com/2015/08/26/health/moms-girl-empowerment-clothing-parents/index.html?eref=edition

Please, browse the photos. They are full of lovely little girls, minus what I call the "silly frilly" stuff. You might even click some links, and find something fitting for the young lady in your life!

Some might complain that it's a very small start - but the longest journey begins with a single step. Each of these startups seems to be doing pretty much what I've called for - giving the girls what THEY want, rather then telling them what they should want.

One of my favorite T-shirts, seen on girls young and mature, http://www.polyvore.com/cgi/img-thing?.out=jpg&size=l&tid=92703208


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  • (Score: 2, Flamebait) by Runaway1956 on Sunday August 30 2015, @08:33AM

    by Runaway1956 (2926) Subscriber Badge on Sunday August 30 2015, @08:33AM (#229754) Journal

    I understand that you might be preoccupied with undergarments and lingerie - but those things aren't offered for sale on any of those sites. "Girl's clothing" - clothing that is cut and fit to developing female forms, but also fit for wear in public places such as school, the grocery store, or even the Harborview Girl Geek Club.

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  • (Score: 0) by Anonymous Coward on Sunday August 30 2015, @08:41AM

    by Anonymous Coward on Sunday August 30 2015, @08:41AM (#229759)

    So we have Girl Geek Clubs now that actively exclude boys? That's sexist discriminatory segregation. Why can't we have Geek Clubs For Everybody in your sexist society?

    • (Score: 3, Touché) by Joe Desertrat on Sunday August 30 2015, @06:20PM

      by Joe Desertrat (2454) on Sunday August 30 2015, @06:20PM (#229921)

      So we have Girl Geek Clubs now that actively exclude boys? That's sexist discriminatory segregation. Why can't we have Geek Clubs For Everybody in your sexist society?

      The first rule of Geek Club is that you don't talk about Geek Club.

  • (Score: 5, Insightful) by VLM on Sunday August 30 2015, @11:24AM

    by VLM (445) on Sunday August 30 2015, @11:24AM (#229785)

    clothing that is cut and fit to developing female forms

    Eh not really, this appears to be more for the 7 year olds. Based on the initial buzz I also assumed this was anti-prosti-tot but if you click the cnn link, that contains a separate link to a semi-related anti-prosti-tot story, title something like "too hot for tweens", which is what both of us were expecting. This isn't an anti-prosti-tot story at all.

    If this were an anti-prosti-tot story it would be full of rage about thongs for six year old girls now being sold with gender neutral dinosaur themes instead of "what happens in vegas stays in vegas" themes. Or "Juicy" branded diapers, which is wrong in several levels. That would be a moderately interesting story and business, but its not THIS story.

    To some extent they're missing the point, the problem isn't occasionally faulty artificial gendering for toddler clothes, its the marketing concept of artificial gendering itself. Four year old kids don't need separate (but equal ?) clothing sections in the store where items are arbitrarily assigned then marked up. The minecraft tee shirts need to be in the kids section, not a boys or girls section. Once they approach teen-ish range and development begins then yeah there are certain inherent physical differences in the clothing in certain areas, etc etc. Last time I was in an old navy store at the mall (admittedly this was probably in the 00s) I seem to recall they sold some gender neutral stuff, which was OK, so a plain XL red tee shirt was just a XL red tee shirt, not a specifically girls/boys XL red tee shirt.

    Basically the TLDR is some stereotypical startup types want to buy "boys tee shirts" which market at a cheaper price because boys are supposed to destroy their clothes playing in the yard in the mud, mark them up to girl prices themselves, and keep the profit by selling them as "girl tee shirts". The public has been trained to expect girl clothes to be more expensive, vanity and all that. Kind of like womens haircuts ripoff, my wife's haircut doesn't seem to take all that much longer than my haircut but the cost is 2-3 times as much for her because she's a woman and women should pay more for the same thing than men.