SoylentNews is people
SoylentNews
Do you trust online reviews? Now that Amazon is suing more than 1,000 people who allegedly offered to write glowing product reviews for cash, you might reasonably be concerned.
Turns out, deceptive reviews are commonplace online—and so are doubts about them. The research organization Mintel found that 57 percent of surveyed consumers are suspicious of companies or products that only have positive online reviews. And 49 percent believe companies probably give incentives for online reviews.
Fortunately, there are a few good techniques that can help you tell truth from fiction.
The article lists several ways to tell the difference. What are yours?
This discussion has been archived.
No new comments can be posted.
The Fine Print: The following comments are owned by whoever posted them. We are not responsible for them in any way.
Grelb's Reminder:
Eighty percent of all people consider themselves to be above
average drivers.
(Score: 5, Informative) by Anonymous Coward on Thursday October 22 2015, @11:52AM
Funny....Amazon suing for fake online reviews, but censors legit negative reviews for certain companies and products.
Anecdote: I was able to leave a negative review of the Dell Venue Pro 7840 tablet (took forever to get Lolipop, will never get Marshmallow, wouldn't let you use the SD card for anything at all which is ludicrous since it only came with 16GB of internal storage, etc).
Dell let me post the negative review on their website. Copy/pasted the same review to Amazon, and it was "pending review" and never posted.
(Score: 0) by Anonymous Coward on Thursday October 22 2015, @07:42PM
Not a fan of the online retailer, and who knows how many negative reviews are pending, but 1 star is the most popular rating of this tablet made by the brand you describe [amazon.com].