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posted by cmn32480 on Thursday October 22 2015, @06:33AM   Printer-friendly
from the shills-abound dept.

Do you trust online reviews? Now that Amazon is suing more than 1,000 people who allegedly offered to write glowing product reviews for cash, you might reasonably be concerned.

Turns out, deceptive reviews are commonplace online—and so are doubts about them. The research organization Mintel found that 57 percent of surveyed consumers are suspicious of companies or products that only have positive online reviews. And 49 percent believe companies probably give incentives for online reviews.

Fortunately, there are a few good techniques that can help you tell truth from fiction.

The article lists several ways to tell the difference. What are yours?


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  • (Score: 2) by Gaaark on Thursday October 22 2015, @02:59PM

    by Gaaark (41) on Thursday October 22 2015, @02:59PM (#253247) Journal

    Theyre fecking hilarious! :)

    My guess, from reading the reviews, would be that the book was actually a Monty Python skit title if it didn't actually seem to be a real book.

    WHY NO KINDLE EDITION??????
    By Jim Henley on December 26, 2013
    Format: Paperback
    Given that there is a huge ship bearing down on me RIGHT NOW I am extremely disappointed that I cannot get inst

    Read this book before going on vacation and I couldn't find my cruise liner in the port. Vacation ruined.

    I make a living by hitting things with my Huge Ship. This book is absolutely DESTROYING my business! Please do not buy this!

    --
    --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---
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