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posted by n1 on Wednesday August 10 2016, @01:25AM   Printer-friendly
from the selling-everything dept.

Facebook is going to start forcing ads to appear for all users of its desktop website, even if they use ad-blocking software. The social network said on Tuesday that it will change the way advertising is loaded into its desktop website to make its ad units considerably more difficult for ad blockers to detect. “Facebook is ad-supported. Ads are a part of the Facebook experience; they’re not a tack on,” said Andrew “Boz” Bosworth, vice president of Facebook’s ads and business platform.

Source: The Wall Street Journal


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  • (Score: 2) by MostCynical on Wednesday August 10 2016, @01:46AM

    by MostCynical (2589) on Wednesday August 10 2016, @01:46AM (#386067) Journal

    For people on fb with their real names, real date of birth, and posts about where they are, what they just ate, etc.. I would argue they have already paid, with the data being worth far more than their eyeballs on an ad.

    The "support" provided to fb by advertising is likely the profits.

    --
    "I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex
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  • (Score: 3, Insightful) by c0lo on Wednesday August 10 2016, @02:21AM

    by c0lo (156) Subscriber Badge on Wednesday August 10 2016, @02:21AM (#386072) Journal

    I would argue they have already paid, with the data being worth far more than their eyeballs on an ad.

    Really? How?

    Assuming I get you all the raw materials (like iron ore, carbon, oil, copper, etc) would you be happy to give me a car in return without asking a cent more?

    The "support" provided to fb by advertising is likely the profits.

    But of course it is. After all, FB is not a municipal utility company (thanks teh Ceiling Cat for that).
    At least part of them will go into the profit column, do you have a problem with that?
    If you do, see my post [soylentnews.org].

     

    --
    https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
    • (Score: 0) by Anonymous Coward on Wednesday August 10 2016, @02:44AM

      by Anonymous Coward on Wednesday August 10 2016, @02:44AM (#386083)

      Really? How?

      I imagine the FBI and the NSA and who knows what other foreign intelligence agencies are paying quite a bit for this kind of information.

      • (Score: 2) by c0lo on Wednesday August 10 2016, @02:58AM

        by c0lo (156) Subscriber Badge on Wednesday August 10 2016, @02:58AM (#386089) Journal

        I imagine the FBI and the NSA and who knows what other foreign intelligence agencies are paying quite a bit for this kind of information.

        Et alors?
        And...?

        --
        https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
      • (Score: 2) by maxwell demon on Wednesday August 10 2016, @03:41AM

        by maxwell demon (1608) on Wednesday August 10 2016, @03:41AM (#386103) Journal

        Are you sure they pay in money, and not in "if you give us what we want, we won't get you into trouble"?

        --
        The Tao of math: The numbers you can count are not the real numbers.
    • (Score: 2) by MostCynical on Wednesday August 10 2016, @03:20AM

      by MostCynical (2589) on Wednesday August 10 2016, @03:20AM (#386097) Journal

      Advertisers want to know who uses/buys/whatever their product, and fb can tell them who, when, where, how often, broken down by any and every metric.
      That sort of information (and its value) is completely separate to "your ad here, $0.02*")

      Profiling consumers. Enabling targetted advertising and marketing (both within and outside fb). Knowing which sport/other event to sponsor... This stuff isn't just for "for-profit" companies. NGOs, Government education campaigns... Lots of ways to leverage the data, for payment.

      *or whatever fb charges

      --
      "I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex
      • (Score: 3, Insightful) by c0lo on Wednesday August 10 2016, @03:36AM

        by c0lo (156) Subscriber Badge on Wednesday August 10 2016, @03:36AM (#386101) Journal

        Advertisers want to know who uses/buys/whatever their product, and fb can tell them who, when, where, how often, broken down by any and every metric.
        That sort of information (and its value) is completely separate to "your ad here, $0.02*")

        You may have a point here (even if it wouldn't be the advertisers to ask for consumption data without intention to push ads. At the best, it would be the markedroids to be interested in sales figures, sliced/dices and predigested for them)

        However, my point (FB is not an utility company) is still valid. As such, nothing stops them to push whatever crap they want to you.

        Mind you, I'm not arguing the moral ground of doing it.
        I'm only stating that there's no legal ground to stop FB doing it; you using FB is a take-it-or-leave-it contract.

        --
        https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
        • (Score: 1) by anubi on Wednesday August 10 2016, @09:05AM

          by anubi (2828) on Wednesday August 10 2016, @09:05AM (#386183) Journal

          And the more invasive they become, the more I will avoid it.

          By all means, they are not the first website I refused to have anything to do with because they wanted too much personal information.

          As long as I am not *required* to have a FB account, then I guess my rights are not violated as long as I have the right to say "decline to accept your offer" .

          What does concern me is if employers looking at FB accounts as a "plus" for employment, which I suspect, but cannot prove, that some do. My own belief is that a FB account demonstrates you are one to put yourself on the line to meet social expectations of others, even if your gullibility to do as you are told places you at risk.
           

          --
          "Prove all things; hold fast that which is good." [KJV: I Thessalonians 5:21]
          • (Score: 2) by c0lo on Wednesday August 10 2016, @09:45AM

            by c0lo (156) Subscriber Badge on Wednesday August 10 2016, @09:45AM (#386193) Journal

            What does concern me is if employers looking at FB accounts as a "plus" for employment, which I suspect, but cannot prove, that some do. My own belief is that a FB account demonstrates you are one to put yourself on the line to meet social expectations of others, even if your gullibility to do as you are told places you at risk.

            Speaking for myself, I'd rather stack the selves in supermarket for a living than work for an employer who expects me to make public my private life (or to waste my time pretending I'm the good social puppy he expects me to be).

            --
            https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
            • (Score: 1) by anubi on Wednesday August 10 2016, @10:15AM

              by anubi (2828) on Wednesday August 10 2016, @10:15AM (#386202) Journal

              I also felt very uncomfortable "spilling my beans" all over social media.

              I don't mind doing it here so much, as no-one here is much interested in exactly my legal name, date of birth, and who I am socializing with, when, and what kinda stuff I buy.

              I see this place more like the old gentlemen's club, where people of like interests gather to shoot the bull over their life experiences, which are quite similar to mine. I would much rather read someone relating his experiences on the job or hobby than spending endless hours watching some grown man kick some ball on TV. To me, that has all the fascination of watching someone assemble and solder together a S-100 memory board. Especially if I am offered the opportunity to watch this happening every week!

              I feel I have probably sacrificed many job opportunities by my not being on FB, LinkedIn, and other social media to advertise my availability.

              So, here I sit, typing on SN, and making backyard sinks by salvaging old washing machines.

              50 years of experience in electronics, since the vacuum tube days, and my experiences seem to benefit no-one but me. Oh well... I'll have another beer.

              I can only wonder how much of America's engineering talent is on welfare, while the Government ( who has the advantage of paying the bills by "increasing the debt ceiling") pays the big bucks for the management skills to replace the engineers with H1-B and the like. Most of my cohorts in Aerospace simply retired, never to work again. The one young guy I knew went to work as a counterman for a local electronics parts house, which is now out of business, and I have lost track of him.

              --
              "Prove all things; hold fast that which is good." [KJV: I Thessalonians 5:21]
              • (Score: 3, Interesting) by c0lo on Wednesday August 10 2016, @11:32AM

                by c0lo (156) Subscriber Badge on Wednesday August 10 2016, @11:32AM (#386218) Journal

                I would much rather read someone relating his experiences on the job or hobby than spending endless hours watching some grown man kick some ball on TV.

                eevblog.com [eevblog.com]? The bloke also has a channel on youtube [youtube.com], seems quite popular. Give it a try, even only for the fun of hearing some modern Aussie accent.

                50 years of experience in electronics, since the vacuum tube days, and my experiences seem to benefit no-one but me.

                Components are quite cheap. Why don't you design some gadgets, just for the fun? Maybe it will lead you somewhere.

                I mean, look... instructables.com and perhaps others. There are lotsa hobby makers in this world, small and perhaps basic projects can be fun and sometimes useful.

                --
                https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
    • (Score: 0) by Anonymous Coward on Wednesday August 10 2016, @01:25PM

      by Anonymous Coward on Wednesday August 10 2016, @01:25PM (#386245)

      What kind of crazy-ass comparison is that? In order to provide "social media experience" facebook needs maybe 1% of data they collect and retain, so if you want to give me raw materials for 100 cars, I'll gladly give you one finished car. Not that the comparison would still make much sense but more so than with your ass-pulled equivalency.

  • (Score: 0) by Anonymous Coward on Wednesday August 10 2016, @02:27AM

    by Anonymous Coward on Wednesday August 10 2016, @02:27AM (#386079)

    Might as well argue potato chips should be penny a bag.