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posted by martyb on Wednesday August 24 2016, @12:01PM   Printer-friendly
from the reducing-competition? dept.

The Verge reports on an announcement by Alphabet subsidiary Google that, beginning in January, it will change the way Web sites are ranked in results from its search engine. Sites featuring pop-up windows or interstitial adverts may appear lower in the results than they now do.

According to an Alphabet press release, 90% of Google's revenues during the first quarter of 2016 came from advertising.


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  • (Score: 3, Informative) by ikanreed on Wednesday August 24 2016, @03:10PM

    by ikanreed (3164) Subscriber Badge on Wednesday August 24 2016, @03:10PM (#392597) Journal

    Way back. When they first started. They promised to deliver relevant ads(sure they still do that) that were plain text and unobtrusive.

    Then they bought double fucking click. And they just gave up on me ever considering seeing ads again. Google has been pretty responsible for digging the adblock grave that a lot of the internet finds itself in.

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  • (Score: 5, Insightful) by TheRaven on Wednesday August 24 2016, @03:36PM

    by TheRaven (270) on Wednesday August 24 2016, @03:36PM (#392610) Journal

    They promised to deliver relevant ads(sure they still do that) that were plain text and unobtrusive.

    They're not very relevant anymore. They used to produce ads that were relevant to the content of the page. If I'm looking at a page about X, then there's a good chance that I'm in the target market for something X-related. This is why car companies advertise in car magazines and so on. Now they advertise based on some machine-learning based profile of me. When it works well, it predicts things that I used to be interested in, but have subsequently acquired and no longer need. Most of the time, it's just irrelevant stuff. I used to click on Google ads fairly often 10 years ago, because they would show me things I wanted to buy. I haven't seen one that I've considered clicking on for a good 5 years.

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    • (Score: 3, Funny) by Gaaark on Wednesday August 24 2016, @04:23PM

      by Gaaark (41) on Wednesday August 24 2016, @04:23PM (#392644) Journal

      There: i modded you up.
      Now, sudo make me a sandwich (no bread and no dairy: you CAN use rice cakes, because most gluten-free bread tastes like sweaty toes) and a gluten-free beer... or just vodka, rum, red wine....

      Just noticed: time to change my sig! :(

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      --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---
    • (Score: 1) by anubi on Thursday August 25 2016, @10:00AM

      by anubi (2828) on Thursday August 25 2016, @10:00AM (#392936) Journal

      I get a lot of ads from Google that are, admittedly, quite welcome. Every time I have been looking for some specific thing, Google has always excelled in not only finding me the thing I was looking for, but who has some for sale. Unobtrusively. But its right there on the search page.

      Those links, usually one-liners under a small static image, are taken seriously. The merchant has already done business with Google, and already has the impression of "being real". The next step is to see what he has to say, and try to see from his site whether or not he's a man of his words or if he is full of trickery. If I click on the link Google provided and his site is full of scripting and funny talk, the relationship is already off to a terrible start, and that's the end of it.

      Next link, please.

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      "Prove all things; hold fast that which is good." [KJV: I Thessalonians 5:21]
  • (Score: 2) by DannyB on Wednesday August 24 2016, @05:40PM

    by DannyB (5839) Subscriber Badge on Wednesday August 24 2016, @05:40PM (#392685) Journal

    What do we mean by relevant? Relevant to the page I'm on? Or relevant to what I am interested in buying right now?

    If Google knows that I'm looking for MAX7219 chips, and seven segment displays, then I don't mind seeing an ad for those on a page about travel and vacations.

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    • (Score: 0) by Anonymous Coward on Wednesday August 24 2016, @06:09PM

      by Anonymous Coward on Wednesday August 24 2016, @06:09PM (#392702)

      I think it's creepy.

      • (Score: 2) by DannyB on Thursday August 25 2016, @02:14PM

        by DannyB (5839) Subscriber Badge on Thursday August 25 2016, @02:14PM (#393002) Journal

        I think it's convenient. A lot better than the alternatives:

        Here's a full page, in your face, difficult or impossible to dismiss, deceptive ad, about something you have no interest in. Will never have an interest in. And maybe even find offensive. Here, let me cram it down your throat for you.

        --
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