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posted by
martyb
on Wednesday September 21 2016, @08:12AM
from the NOW-we-know-what-the-'Plus'-is dept.
from the NOW-we-know-what-the-'Plus'-is dept.
http://www.theverge.com/2016/9/13/12890050/adblock-plus-now-sells-ads
A story at The Verge reveals the newest plan for the company behind Adblock Plus, they are entering the ad network business. In exchange for 20% of your revenue, you can get pre-approved ads that will show to users with acceptable ads enabled. While pitched as an easier alternative to the old process of getting ads approved, the ultimate goal is the same. Now, they will get a percentage of all acceptable ads though the program. The article points out that this is one big step closer to racketeering, as they are directly taking a 6% cut. Or, as the old gangsters would say, "would you rather pay me to keep 80% of something or keep 100% of nothing?"
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Newest kid in the Advertising Marketplace? Adblock Plus of Course
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Two is not equal to three, even for large values of two.
(Score: 2) by Marand on Thursday September 22 2016, @05:11AM
Well, yeah. I use a pretty strict NoScript setup (blacklist everything by default, only explicitly whitelist when I want/need to) and managed to go years without using an ad blocker because NoScript already got everything that bothered me. I did eventually start using one (uBlock Origin), but not to block ads. Did it to block trackers and the obnoxious "noscript = adblocking" false positives. Those started to piss me off because I got sick of being subjected to the the accusing, condescending, self-entitled whining -- some sites get really insulting in their anti-adblock notices -- every time someone's shitty website defaults to "no javascript? EVIL ADBLOCK USER!" logic.
Of course, once I installed UBO, I set it to block everything possible because I was fed up with all the bullshit. So, good job site admins/advertisers, your anti-adblock crusade turned a NoScript user that didn't have a problem with static ads into a 100% ad blocking "Fuck all of you" user that will no longer tolerate any ads.