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posted by CoolHand on Tuesday October 18 2016, @05:47PM   Printer-friendly
from the can't-make-cars-from-fruit dept.

http://jalopnik.com/apple-gives-up-on-building-its-own-car-because-the-enti-1787875242

-- submitted from IRC

1st Gear: The Apple Car Is No More

Building cars is hard. Tesla knows that. Google learned it the hard way too. And the latest tech giant to discover limits to its car-building ambitions is Apple, which according to Bloomberg , has given up on making its own car.

Granted, I've always thought that Apple's ultimate aim was to develop software or technology it could use to partner with existing automakers, rather than its own vehicle, but now that definitely seems to be the case. Now Apple is focused on creating autonomous systems for other companies.


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  • (Score: 0) by Anonymous Coward on Tuesday October 18 2016, @07:00PM

    by Anonymous Coward on Tuesday October 18 2016, @07:00PM (#415799)

    and the 2006 version:

    Apple went from being way far ahead of the rest of the entire computer industry, but unwilling to license its technology, to a company whose entire future is now tied to iPods -- and that won't last forever.

    I wouldn't count them out just yet, and yes even without "Jobs"

  • (Score: 2) by bob_super on Tuesday October 18 2016, @07:06PM

    by bob_super (1357) on Tuesday October 18 2016, @07:06PM (#415804)

    Google's Holodecks will quickly catch up on interfaces, and offer new features first ... and porn.

  • (Score: 0) by Anonymous Coward on Tuesday October 18 2016, @08:55PM

    by Anonymous Coward on Tuesday October 18 2016, @08:55PM (#415851)

    Good point. And remember, any of these big companies can quickly gain a leg up in any sub-industry by opening their checkbooks and overpaying for startups with a hit product.

    • (Score: 0) by Anonymous Coward on Tuesday October 18 2016, @09:27PM

      by Anonymous Coward on Tuesday October 18 2016, @09:27PM (#415865)

      That's called "Microsoft innovation"