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posted by martyb on Thursday November 10 2016, @06:34PM   Printer-friendly
from the too-little-too-late? dept.

In a full-page ad taken out in major US newspapers on Monday, tech manufacturer Samsung has offered an apology for the Galaxy Note 7 smartphone, which was fitted with a faulty battery, leading to an unprecedented number of the devices exploding. In September of this year, Samsung issued a full recall; now it's promising to fully investigate the phone, Korea Herald reports.

"An important tenet of our mission is to offer best-in-class safety and quality. Recently, we fell short on this promise. For this we are truly sorry," the ad reads."A careful Note 7 investigation is underway and the findings will be shared when the process is complete...We will re-examine every aspect of the device, including all hardware, software, manufacturing and the overall battery structure. We will move as quickly as possible, but will take the time needed to get the right answers."

Is it too late? The devices have been exploding for months.


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  • (Score: 1) by nobu_the_bard on Thursday November 10 2016, @08:38PM

    by nobu_the_bard (6373) on Thursday November 10 2016, @08:38PM (#425291)

    On release day I think it was, for the Pixel, Google got a full page ad. But they got a full page ad on the first two front pages of USA Today, with a single sentence and icon above the fold. I only noticed because I happened to see them when I was buying coffee that morning. I wonder how expensive that was, and if it was in any other newspapers.