Earlier this week Google announced that its advertising tools will soon be closed to websites that promote fake news, a policy that could cut off revenue streams for publications that peddle hoaxes on platforms like Facebook.
The Verge reports:
The decision comes at a critical time for the tech industry, whose key players have come under fire for not taking neccesary steps to prevent fake news from proliferating across the web during the 2016 US election. It's thought that, given the viral aspects of fake news, social networks and search engines were gamed by partisan bad actors intending to influence the outcome of the race.
What constitutes 'fake' news?
Who decides what is 'fake'?
Who is a 'partisan bad actor'?
(Score: 3, Insightful) by Anonymous Coward on Sunday November 20 2016, @12:04AM
If a news site runs a bunch of articles lying about Snowden (for example) and his reasons for being in Russia, as well as simply repeating the statements of government officials without investigating to see if they're true (in the case of the NSA spying, they were often outright lies or misleading), will sites like Google ban it or will it have its advertising revenue threatened? If they're going to start policing fake news, news sites are going to pretty much vanish from search results. That wouldn't be so bad, but I doubt they're going to be consistent.