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from the explained-in-140-characters dept.
Despite the introduction of advertising, live video streaming, and the visibility of high-profile users like the President of the United States, Twitter remains unprofitable:
For all the buzz the San Francisco company has created as the preferred platform for U.S. President Donald Trump and other high-profile figures, Twitter has lost more than $1.5 billion cumulatively since it went public in late 2013.
The company has almost $1 billion in cash on hand, and the losses are due in part to employee stock compensation, a non-cash expense. That is little comfort, though, for shareholders who end up footing the bill for those costs in the form of dilution.
Further, the company said it was revisiting core advertising strategies, suggesting a quick turnaround on revenue was not likely. Fourth-quarter revenue of $717 million was well short of analysts' expectations.
(Score: 0) by Anonymous Coward on Saturday February 11 2017, @05:16PM
It was never profitable to pander to SJWs. They're likely to boycott businesses they don't like, but I never observed them trying to drive traffic to businesses that they liked.
It's a bit like airconditioned stores, they don't make you money, but if you don't have them, then chances are consumers won't come in to buy things. Except, this would be more like having your heater turned down and 90% of the people in the area not minding the temperature settings being a bit low because they wear coats and gloves anyways.