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Arthur T Knackerbracket has found the following story:
A workmen's café in central France was overwhelmed with phone calls from gourmet diners wanting to book tables after it was awarded a Michelin star — by mistake, it later turned out.
Reporters, TV crews and prospective customers were astounded when they turned up at the Bouche à Oreille, in the small town of Bourges, to find a cheap and cheerful eatery with red and white polka dot plastic tablecloths. Many patrons wear high-visibility vests, it is often packed at lunchtime and the atmosphere is lively, with customers ordering beers at the bar.
It serves its regular clientèle of local tradesmen plain — if undeniably wholesome — dishes such as homemade lasagna or beef bourguignon.
The Michelin Guide soon phoned up to apologise, explaining that it had confused the café with a more refined establishment of the same name near Paris.
Not only did the error bring the café publicity it had never enjoyed before, it also got the staff invited for a genuine Michelin-standard dinner at the other Bouche à Oreille, 100 miles away in Boutervilliers, near Paris.
-- submitted from IRC
(Score: 0) by Anonymous Coward on Wednesday February 22 2017, @04:44PM
In general these should be considered negative number
(Score: 2) by DannyB on Wednesday February 22 2017, @04:55PM
Perhaps, yes.
Nevertheless, there will be people who highly respect this award and consider it to have some profound meaning. Therefore, they could go to the eatery that was mistakenly given the award, and they would swear that the food is among the best they've ever tasted.
In psychology there is probably some name for this phenomena.
It could be similar to: But I . . .
[x] Heard it on Fox News
[_] Heard it on CNN
[_] Read it on the intarweb tubes
. . . so it MUST be true!
This award TOLD me the food is something amazing.
Our parents . . .
But I saw it in Readers Digest, so it MUST be true.
The lower I set my standards the more accomplishments I have.
(Score: 2) by driven on Wednesday February 22 2017, @05:21PM
But I... saw it on Kitchen Nightmares and now they don't have roaches in they're kitchen and the food is amazing!
(Score: 0) by Anonymous Coward on Wednesday February 22 2017, @05:23PM
Wow. I can't believe I typed "they're" instead of "their". Instant messaging is killing me.
(Score: 2) by tibman on Thursday February 23 2017, @02:43PM
FTFY
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(Score: 3, Insightful) by bob_super on Wednesday February 22 2017, @06:04PM
Sir Pratchett's version, called Headology:
“So people see you coming in the hat and the cloak and they know you’re a witch and that’s why your magic works?” said Esk.
“That’s right,” said Granny. “It’s called headology.” She tapped her silver hair, which was drawn into a tight bun that could crack rocks.
“But it’s not real!” Esk protested. “That’s not magic, it’s—it’s—”
“Listen,” said Granny, “If you give someone a bottle of red jollop for their wind it may work, right, but if you want it to work for sure then you let their mind make it work for them. Tell ’em it’s moonbeams bottled in fairy wine or something. Mumble over it a bit. It’s the same with cursing.”