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posted by mrpg on Monday February 27 2017, @07:12AM   Printer-friendly
from the smoking-is-bad dept.

The proof is in the packaging. Making all cigarette packets look the same reduces the positive feelings smokers associate with specific brands and encourages quitting, Australian research shows.

The findings come ahead of the UK and Ireland introducing plain tobacco packaging in May.

Australia was the first nation to introduce such legislation in December 2012. Since then, all cigarettes have been sold in plain olive packets with standard fonts and graphic health warnings.

The primary goal was to make cigarettes less appealing so that people would not take up smoking in the first place. But an added bonus has been the number of existing smokers who have ditched the habit.

Between 2010 and 2013, the proportion of daily smokers in Australia dropped from 15.1 to 12.8 per cent – a record decline. The number of calls to quit helplines also increased by 78 per cent after the policy change.

Hugh Webb, et al. Smoke signals: The decline of brand identity predicts reduced smoking behaviour following the introduction of plain packaging, Addictive Behaviors Reports, DOI: 10.1016/j.abrep.2017.02.003


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  • (Score: 4, Funny) by ShadowSystems on Monday February 27 2017, @07:46AM (2 children)

    by ShadowSystems (6185) <ShadowSystemsNO@SPAMGmail.com> on Monday February 27 2017, @07:46AM (#472150)

    My mom got so sick & f'ing tired of my dad's smoking that she gave up trying to talk him into quitting & started resorting to sabotage.
    Filling them with bits of plastic shavings, nail clippings, cat/dog urine, soaking them in vinegar, anything that would alter the taste to make him gag up a bowel in disgust.
    When he pointed out that her actions were costing us real money in wasted cig purchases, she countered that HE was wasting it by buying them in the first place.
    The day he fell asleep in his chair with a lit cig in his mouth & ended up setting a hand made crocheted afghan her mother had made on fire was the last straw.
    Mom threatened to punch him in the face every time she saw him with a cig between his lips then phone the cops to report "an arson attempt by my deranged ex husband".
    When he pointed out that he was still married to her she retorted "You won't be if I catch you smoking again under my roof."
    Dad didn't stop smoking, he merely stopped around the house, & mom didn't stop her sabotage either.
    I figured he'd give up when she started dunking them in his coffee mug filled with cat piss, microwaving them until the pee boiled over, then stuffing the still hot mug in the freezer.
    How could he stand the taste/smell of that nasty, nauseating combination?
    Easy, he had his "real supply" stored in his work truck & left the decoy in the house for mom to maul.
    *FacePalmSigh*
    If you wonder why I'm a freak all I can say is that this nut hit every branch on the way out of the tree.
    But at least I'm smart enough not to smoke!
    =-)p

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  • (Score: 2) by c0lo on Monday February 27 2017, @07:57AM

    by c0lo (156) Subscriber Badge on Monday February 27 2017, @07:57AM (#472158) Journal

    But at least I'm smart enough not to smoke!

    Good for you, stay this way, it's safer.

    --
    https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
  • (Score: 3, Funny) by bob_super on Monday February 27 2017, @07:41PM

    by bob_super (1357) on Monday February 27 2017, @07:41PM (#472482)

    I used to just flip them upside down any packet I could reach.
    I was amazed by the number of people who have so automated their toxin intake, that they don't realize what they're doing until after they light the filter...
    A single one, out of many, did thank me for making her check the packet every time, which was the first step to cutting down by half.
    Most of the others likely called me an ass.