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The proof is in the packaging. Making all cigarette packets look the same reduces the positive feelings smokers associate with specific brands and encourages quitting, Australian research shows.
The findings come ahead of the UK and Ireland introducing plain tobacco packaging in May.
Australia was the first nation to introduce such legislation in December 2012. Since then, all cigarettes have been sold in plain olive packets with standard fonts and graphic health warnings.
The primary goal was to make cigarettes less appealing so that people would not take up smoking in the first place. But an added bonus has been the number of existing smokers who have ditched the habit.
Between 2010 and 2013, the proportion of daily smokers in Australia dropped from 15.1 to 12.8 per cent – a record decline. The number of calls to quit helplines also increased by 78 per cent after the policy change.
Hugh Webb, et al. Smoke signals: The decline of brand identity predicts reduced smoking behaviour following the introduction of plain packaging, Addictive Behaviors Reports, DOI: 10.1016/j.abrep.2017.02.003
(Score: 2) by c0lo on Monday February 27 2017, @07:52AM (1 child)
No, it wouldn't in my case. I'd start to grow and prepare my own tobacco instead.
https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
(Score: 2, Funny) by anubi on Monday February 27 2017, @10:48AM
When I read the topic, it reminded me of a prank I pulled on my uncle, who would smoke his pipe in our house while visiting, which mom did not take kindly to.
I was about 12 years old at the time.
I got a hold of his bag of pipe mixture and adulterated it with a rubber band, which I spent quite some time with a pair of scissors cutting it up into tiny, tiny, tiny pieces.
My uncle always lit the thing up after dinner during the post-dinner card game. I thought it so funny to watch my uncle so carefully filling and tamping the pipe bowl, so precisely preparing it for use, only to suck the flame from the lighter down into it, and erupt in cascades of spitting and sputtering. It was a few seconds before everyone else gathered around the card table got wind of what the problem was.
Remembering that got me laughing again, so I posted it to be funny. I am pretty sure ground up old tires would not pass FDA as a suitable smoking deterrent...
Hope no one took me serious.
"Prove all things; hold fast that which is good." [KJV: I Thessalonians 5:21]