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Amazon.com Eyes Fashion with Echo Look

posted by on Saturday April 29 2017, @04:38AM   Printer-friendly
from the not-for-the-dumpy dept.

butthurt writes:

CNNMoney reports on the introduction of the new Echo Look, which features a

[...] camera that lets you take full-body photos and videos to collect and compare outfits. Echo Look does everything the Amazon Echo speaker does -- like read the news and weather -- but it can now tell you what to wear.

[...] It is powered by both machine-learning technology and human opinion. An Amazon spokesperson said the automated results consider "fit, color, styling, seasons and current trends."

The new device is, according to the company's product page, "available exclusively by invitation."

Additional coverage:

Related stories:
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Original Submission

 
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  • (Score: 2) by takyon on Saturday April 29 2017, @05:20AM (5 children)

    by takyon (881) <takyonNO@SPAMsoylentnews.org> on Saturday April 29 2017, @05:20AM (#501450) Journal

    With Echo Look, you can take full-length photos of your daily look using just your voice.

    ...because Alexa is built in the cloud, she’s always getting smarter—and so will Echo Look.

    Get a second opinion on which outfit looks best with Style Check, a new service that combines machine learning algorithms with advice from fashion specialists

    Introducing Echo Look—everything you love about Alexa, and now she can help you look your best

    Using just your voice, easily take full-length photos and short videos with a hands-free camera that includes built-in LED lighting, depth-sensing camera, and computer vision-based background blur

    No joke, no mistake in the summary, this is really the only selling point they are going for. Machine learning judgment of your look ("hey! you're goddamn ugly! just put anything on!"), and maybe a few advanced selfies/nude photos.

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  • (Score: 0) by Anonymous Coward on Saturday April 29 2017, @05:27AM (2 children)

    by Anonymous Coward on Saturday April 29 2017, @05:27AM (#501453)

    Unless the majority of the customers are real prudes, this has to start recommending birthday suits to everyone (or nearly everyone).

    • (Score: 0) by Anonymous Coward on Saturday April 29 2017, @06:28AM (1 child)

      by Anonymous Coward on Saturday April 29 2017, @06:28AM (#501463)

      Well...

      If somebody can drive into a lake because a computer voice told them to...

      I can see the headlines now. "Floridaman Leaves Home In Birthday Suit After Alexa Glitch"

  • (Score: 2) by butthurt on Saturday April 29 2017, @05:51AM (1 child)

    by butthurt (6141) on Saturday April 29 2017, @05:51AM (#501456) Journal

    It uses "both machine-learning technology and human opinion," I put in the summary. How humans will be consulted is unclear. Will the world's greatest designers opine on the photos, or will the task fall to Amazon's Mechanical Turk? Perhaps Tinder users could be tapped.

    • (Score: 2) by takyon on Saturday April 29 2017, @06:00AM

      by takyon (881) <takyonNO@SPAMsoylentnews.org> on Saturday April 29 2017, @06:00AM (#501458) Journal

      Machine learning is all about hoovering up data and creating a passable imitation of human judgment. The data could come from a variety of sources. And as we can see, "current trends" means that it will be plugged in to the fashion scene. Basically another planet for most if not all of our users.

      Pay $199, and Amazon will helpfully tell you which clothes to buy. All available on Amazon.com.

      Now all they need is Kathy Griffin to do the voice for Alexa 2.0.

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