'We don't want to be an office:' Café owners are pulling the plug on WiFi
When HotBlack Coffee opened in downtown Toronto a year ago, it took a risk few businesses would dare take in today's online-driven world: it turned off the WiFi.
"Every day people come in and ask for it," says Jimson Bienenstock, the café's co-owner.
Still, he hasn't wavered.
"In the short term, it hurt us," Mr. Bienenstock says. "It took us longer to become established, but once we reached critical mass, it has become a self-fulfilling virtuous circle."
While most cafés offer free WiFi, including large chains such as Starbucks, McDonald's and Tim Hortons, HotBlack is among a small but growing number of independent coffee shops choosing to ditch or limit Internet use. By not offering WiFi, they're hoping to create more of a community atmosphere where people talk to each other instead of silently typing on their computers.
If coffeeshops come to discourage people working, perhaps that activity can shift to libraries.
(Score: 3, Insightful) by its_gonna_be_yuge! on Tuesday May 02 2017, @04:52AM (2 children)
For me, the only time I go into a coffee shop is when I'm on the road visiting customers and I need to hit the internet for a bit. But I'm not the type of clientele this shop is looking for obviously.
McDonalds has decent coffee and decent internet.
(Score: 5, Informative) by Whoever on Tuesday May 02 2017, @05:05AM
FTFY.
(Score: 4, Funny) by jmoschner on Tuesday May 02 2017, @12:00PM
I'd rather go to McDonald's or one of the other fast food places nearby than a coffee shop. Not a big coffee drinker. More food/drink options. Around here they are all recently remodeled and nicer than most the coffee shops in the area. They have better Wifi (not so many people using it). Prices are lower. Free refills. They often have a TV with the news or weather on. Most of all they don't have coffee shop patrons.