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posted by n1 on Tuesday June 06 2017, @02:32AM   Printer-friendly
from the employees-can't-afford-to-be-customers dept.

Casual dining is in danger — and millennials are to blame

Brands such as TGI Fridays, Ruby Tuesday, and Applebee's have faced sales slumps and dozens of restaurant closures, as casual dining chains have struggled to attract customers and grow sales.

"Casual-dining restaurants face a uniquely challenging market today," Buffalo Wild Wings CEO Sally Smith recently wrote in a letter to shareholders.

According to Smith, these sit-down restaurants' struggles can blamed on the most-frequently besmirched generation: millennials.

"Millennial consumers are more attracted than their elders to cooking at home, ordering delivery from restaurants and eating quickly, in fast-casual or quick-serve restaurants," Smith wrote.

Millenials are too focused on food ordering apps and healthy cuisine.


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  • (Score: 1) by nitehawk214 on Tuesday June 06 2017, @04:31AM (2 children)

    by nitehawk214 (1304) on Tuesday June 06 2017, @04:31AM (#521170)

    Any local bar can make wings as good as b-dub. It does not take any skill at all to defrost frozen food and cook it.

    Just like McDonald's, Coke, Pepsi, and Bud Light... they drive demand via marketing alone. None of these overpriced items are putting money into quality.

    --
    "Don't you ever miss the days when you used to be nostalgic?" -Loiosh
  • (Score: 2) by captain normal on Tuesday June 06 2017, @05:27AM (1 child)

    by captain normal (2205) on Tuesday June 06 2017, @05:27AM (#521186)

    Yep...If pone really wants salty, fatty food they can go to Trader Joe's, Safeway, or GrocOut and pop it in the microwave for a third the cost...including wine or beer.

    --
    Everyone is entitled to his own opinion, but not to his own facts"- --Daniel Patrick Moynihan--
    • (Score: 2) by Phoenix666 on Tuesday June 06 2017, @01:22PM

      by Phoenix666 (552) on Tuesday June 06 2017, @01:22PM (#521302) Journal

      You might as well. It's what the chains like the ones in TFA do. They're not taking raw chicken and breading it and the like. They're not chopping the salad ingredients. All that is done in a central mechanized location and bagged and sent out to the branches. The "kitchens" are a re-heating and plating operation. Doing it any other way would be inefficient and cost money. The restaurants are not there to deliver a delightful dining experience, but to extract as much money as possible from people they can draw in with marketing.

      --
      Washington DC delenda est.