Stories
Slash Boxes
Comments

SoylentNews is people

posted by n1 on Tuesday June 06 2017, @02:32AM   Printer-friendly
from the employees-can't-afford-to-be-customers dept.

Casual dining is in danger — and millennials are to blame

Brands such as TGI Fridays, Ruby Tuesday, and Applebee's have faced sales slumps and dozens of restaurant closures, as casual dining chains have struggled to attract customers and grow sales.

"Casual-dining restaurants face a uniquely challenging market today," Buffalo Wild Wings CEO Sally Smith recently wrote in a letter to shareholders.

According to Smith, these sit-down restaurants' struggles can blamed on the most-frequently besmirched generation: millennials.

"Millennial consumers are more attracted than their elders to cooking at home, ordering delivery from restaurants and eating quickly, in fast-casual or quick-serve restaurants," Smith wrote.

Millenials are too focused on food ordering apps and healthy cuisine.


Original Submission

 
This discussion has been archived. No new comments can be posted.
Display Options Threshold/Breakthrough Mark All as Read Mark All as Unread
The Fine Print: The following comments are owned by whoever posted them. We are not responsible for them in any way.
  • (Score: 3, Insightful) by krishnoid on Tuesday June 06 2017, @04:52AM (1 child)

    by krishnoid (1156) on Tuesday June 06 2017, @04:52AM (#521174)

    I suspect web- and app-enabled millenials have much more information and means to efficiently spend their money on pretty much everything except smartphones, cellular data, and internet access. When you can search for:

    * a well-reviewed restaurant
    * in your price range
    * nearby
    * serving the food you crave at the moment

    with a dedicated Yelp app, why would you go to a chain restaurant serving food targeted at a generic audience, solely because you remember its name and affordability?

    I think we forget how different (and difficult) it used to be to coordinate an ad-hoc dinner out on short notice. I suspect this is particularly noticeable in first/second/third-generation children of immigrants, who prefer eating a variety of ethnic cuisines along with the bar-and-grill fare.

    Starting Score:    1  point
    Moderation   +1  
       Insightful=1, Total=1
    Extra 'Insightful' Modifier   0  
    Karma-Bonus Modifier   +1  

    Total Score:   3  
  • (Score: 2) by tangomargarine on Tuesday June 06 2017, @03:06PM

    by tangomargarine (667) on Tuesday June 06 2017, @03:06PM (#521350)

    * a well-reviewed restaurant

    Apart from not being able to trust online reviews in general because most raters are stupid. 0 or 5 stars, shills, negative reviewers getting sued...

    --
    "Is that really true?" "I just spent the last hour telling you to think for yourself! Didn't you hear anything I said?"