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posted by n1 on Tuesday June 06 2017, @02:32AM   Printer-friendly
from the employees-can't-afford-to-be-customers dept.

Casual dining is in danger — and millennials are to blame

Brands such as TGI Fridays, Ruby Tuesday, and Applebee's have faced sales slumps and dozens of restaurant closures, as casual dining chains have struggled to attract customers and grow sales.

"Casual-dining restaurants face a uniquely challenging market today," Buffalo Wild Wings CEO Sally Smith recently wrote in a letter to shareholders.

According to Smith, these sit-down restaurants' struggles can blamed on the most-frequently besmirched generation: millennials.

"Millennial consumers are more attracted than their elders to cooking at home, ordering delivery from restaurants and eating quickly, in fast-casual or quick-serve restaurants," Smith wrote.

Millenials are too focused on food ordering apps and healthy cuisine.


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  • (Score: 2) by c0lo on Tuesday June 06 2017, @01:49PM (1 child)

    by c0lo (156) Subscriber Badge on Tuesday June 06 2017, @01:49PM (#521318) Journal

    I'll stick with the neighborhood pub where you can actually hear the person you're trying to talk to... And if I *am* drinking I wanna actually drink BEER not the pisswater Bud Light crap

    Atta boy... if they play some jazz at barely audible level, even better.

    And hell, I'd actually be *embarrassed* to take a date to an Applebees.

    Beat me if I understand why. Never been in one, none around for some 10000km+ (green). What's their theme?

    It says that you can't be bothered to make an effort, you can't be bothered to even lift your phone out of your pocket and open Google. And that you're some kind of hermit that doesn't know your local area and can't be bothered to fake it.

    My Nokia feature phone doesn't play well with Google - and gosh it's more complicated than I need from a phone (phone and alarm clock).
    And I know my local area as the back of my palm - no eating place for less than 10 km around, and the closest is a fish-and-chips takeaway; when I bought the home, this was a feature.
    But then, I'm not at an age when people are incline to dating.

    Why am I telling you this? Because it puts the whole thing in perspective: I'm quite comfortable in my skin, if I need to socialize I invite my friends at home or go to their place - happens as often as once every 2 years or so (they live more than 30 km away anyway, some are even on another continents).
    Even Google got bored to trace and second-guess my needs or tastes.

    Compare with yourself: you can go drinking and still walk home inebriated, you are fast to use a smartphone and Google. There may be some differences in personality between us, but for sure growing up (or not) with Google and social media as a daily reality makes a big difference between our lifestyles.

    --
    https://www.youtube.com/watch?v=aoFiw2jMy-0 https://soylentnews.org/~MichaelDavidCrawford
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  • (Score: 2) by AthanasiusKircher on Tuesday June 06 2017, @07:55PM

    by AthanasiusKircher (5291) on Tuesday June 06 2017, @07:55PM (#521530) Journal

    And hell, I'd actually be *embarrassed* to take a date to an Applebees.

    Beat me if I understand why. Never been in one, none around for some 10000km+ (green). What's their theme?

    Blah. Yes, that's the theme -- "blah." They serve generic mass-produced American cuisine that's generally not very interesting or outstanding in any way. It's not awful, but generally overpriced considering how boring the cuisine is. (And I have nothing against people who like standard generic "American food," but you can likely find a local non-chain restaurant other than Applebee's that at least has some "character" among similar dishes.)

    Just to give you an anecdote: when I was young, I had a close friend whose (blue-collar) family was really into generic American status symbols. They'd skimp and save money on most everyday stuff, but they had the generic big-screen TV (for that time), stereo system, nice cars, etc. Nothing that made them "stand out" or was unusual -- just the standard American symbols of success. My friend's dream meal for many years was eating the most expensive item on the menu at Applebee's -- a porterhouse steak, I believe.

    Despite what I've just said, I don't really judge people who like Applebee's. Everyone has their own tastes. But I can understand why someone would say it's not a good place to take a date -- because it basically sends a message like, "I can't come up with anything more interesting to do."