Hackaday has an article about a 3D advertising sign in Times Square.
Coca-Cola has updated their sign in Times Square, and this one has a mesmerizing 3D aspect to it, giving the spooky feeling you get from watching buildings curl up into the sky in the movie, Inception. That 3D is created by breaking the sign up into a 68’x42′ matrix of 1760 LED screens that can be independently extended out toward the viewer and retracted again. Of course, we went hunting for implementation details
The article looks at the available information on the display modules, and the control of the sign. It also has links to video of the sign in action from the designers, Radius displays
(Score: 3, Insightful) by frojack on Tuesday September 05 2017, @12:24AM
Coke thanks you. The advertising agent thanks you. What was the ad about?
There is exactly one venue in the world you could justify spending this kind of cash to debut an otherwise uninteresting advertisement.
Too expensive to repeat.
In 6 months this will be old tech. In a year it will be in pieces in someone's warehouse, or the monitors sold off as scrap.
No, you are mistaken. I've always had this sig.