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So much for making the recipe more natural. People would rather eat artificial ingredients than give up vibrant colors.
The people have spoken. They've had enough of General Mills' attempts to make its breakfast cereal more natural and want the old version back. In a surprising announcement made last Thursday, the company said it would do precisely that -- reintroduce its classic Trix cereal, in all its artificial glory, because that's what people want.
[...] Ever since General Mills announced in 2015 that it would start phasing out artificial colors and flavors from all its cereals (an announcement that boosted sales by 6 percent in early 2016 and pleased many shoppers and scientists who have concerns about the health effects of these petroleum-sourced food dyes), there has been a parallel outpouring of protest from committed cereal lovers. People weren't happy with the way the cereal looked or tasted.
"Petroleum-sourced food dyes," it's what's for breakfast!
(Score: 2, Informative) by khallow on Tuesday September 26 2017, @03:24AM (4 children)
(Score: 2) by takyon on Tuesday September 26 2017, @04:06AM (3 children)
Definitely. Honeycomb with its puffed up and holey shape is 33g in 1.25 cups [postconsumerbrands.com]. Kix has 30g in 1.25 cups [generalmills.com].
Man, Kix has only 3 grams of sugar per serving? I remember it tasting pretty good for that level of sugar.
[SIG] 10/28/2017: Soylent Upgrade v14 [soylentnews.org]
(Score: 2) by steveha on Tuesday September 26 2017, @06:10AM (2 children)
Man, Kix has only 3 grams of sugar per serving? I remember it tasting pretty good for that level of sugar.
I remember a bunch of years ago they announced that they had reduced the amount of sugar in Kix while keeping it tasty. IIRC they said they were more or less spraying the sugar on the outside of the cereal balls, where you would really taste it, rather than mixing it in to the batter used to make those balls. But don't quote me, that's from memory and I have nothing to back it up.
I ought to buy some Kix now. Haven't had it in years. I usually eat cereals with lots of fibre.
(Score: 0) by Anonymous Coward on Tuesday September 26 2017, @01:54PM (1 child)
That's... actually a good way to do healthy without sacrificing flavor.
Assuming it works.
I can't eat Kix though, my mom didn't let me eat anything but Kix, Cheerios and Rice Crispies for breakfast for years, and I can't eat any of them now.
(Score: 0) by Anonymous Coward on Friday September 29 2017, @01:55AM
Kix is doing something right. Much less sugar than most cereals but still tastes pretty sweet.
No fibre of course, and not exactly a balanced breakfast. I'm not claiming it's health food.