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So much for making the recipe more natural. People would rather eat artificial ingredients than give up vibrant colors.
The people have spoken. They've had enough of General Mills' attempts to make its breakfast cereal more natural and want the old version back. In a surprising announcement made last Thursday, the company said it would do precisely that -- reintroduce its classic Trix cereal, in all its artificial glory, because that's what people want.
[...] Ever since General Mills announced in 2015 that it would start phasing out artificial colors and flavors from all its cereals (an announcement that boosted sales by 6 percent in early 2016 and pleased many shoppers and scientists who have concerns about the health effects of these petroleum-sourced food dyes), there has been a parallel outpouring of protest from committed cereal lovers. People weren't happy with the way the cereal looked or tasted.
"Petroleum-sourced food dyes," it's what's for breakfast!
(Score: 2) by MostCynical on Tuesday September 26 2017, @08:43PM (1 child)
Don't forget, they come in all your favourite florescent colours! Like nothing found in nature!
"I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex
(Score: 2) by DannyB on Wednesday September 27 2017, @01:16PM
If we're going for nothing found in nature, then we should be looking for a formula and marketing angle that is truly unique.
How about this! Cereal that makes you glow in the dark! It will be a huge hit! The latest craze!
As long as it has sufficient sugar in it.
The lower I set my standards the more accomplishments I have.