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posted by Fnord666 on Friday November 17 2017, @02:12PM   Printer-friendly
from the a-different-kind-of-coca dept.

She Took On Colombia's Soda Industry. Then She Was Silenced.

It began with menacing phone calls, strange malfunctions of the office computers, and men in parked cars photographing the entrance to the small consumer advocacy group's offices. Then at dusk one day last December, Dr. Esperanza Cerón, the head of the organization, said she noticed two strange men on motorcycles trailing her Chevy sedan as she headed home from work. She tried to lose them in Bogotá's rush-hour traffic, but they edged up to her car and pounded on the windows. "If you don't keep your mouth shut," one man shouted, she recalled in a recent interview, "you know what the consequences will be."

The episode, which Dr. Cerón reported to federal investigators, was reminiscent of the intimidation often used against those who challenged the drug cartels that once dominated Colombia. But the narcotics trade was not the target of Dr. Cerón and her colleagues. Their work had upset a different multibillion-dollar industry: the makers of soda and other sugar-sweetened beverages.

Their organization, Educar Consumidores, was the most visible proponent of a proposed 20 percent tax on sugary drinks that was heading for a vote that month in Colombia's Legislature. The group had raised money, rallied allies to the cause and produced a provocative television ad that warned consumers how sugar-laden beverages can lead to obesity and diet-related illnesses like diabetes. The backlash was fierce. A Colombian government agency, responding to a complaint by the nation's leading soda company that called the ad misleading, ordered it off the air. Then the agency went further: It prohibited Dr. Cerón and her colleagues from publicly discussing the health risks of sugar, under penalty of a $250,000 fine.

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  • (Score: 2) by tangomargarine on Friday November 17 2017, @05:02PM (5 children)

    by tangomargarine (667) on Friday November 17 2017, @05:02PM (#598245)

    Wish I'd known in high school that excessive sugar also causes acne. Used to pay no attention to ingredients and would eat those sorts that were upwards of 99% sugar: fruit chews, hard candies, toffees and caramels, syrups. Now I check and if the food is more than 1/3 sugar, I avoid it. Also try to avoid more than 1/4 sugar. I tried dried fruit, but that can be more than 50% sugar. So called healthy granola bars can be terrible too, worse than an honest candy bar.

    How does one go about determining the overall percentage of a product that is sugar? Or is this all just educated guessing?

    They sometimes mention that ingredients are "less than 2% of:" on labels but sweeteners rarely fall below that line. And anything else doesn't mention ratios other than the ordering.

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  • (Score: 2) by Grishnakh on Friday November 17 2017, @06:04PM

    by Grishnakh (2831) on Friday November 17 2017, @06:04PM (#598277)

    That one seems a bit odd to me too, but I guess you could just look at the nutrition info and count the grams of sugar, multiplied by number of portions per package, and divide by the net weight.

  • (Score: 2) by bzipitidoo on Friday November 17 2017, @06:11PM (1 child)

    by bzipitidoo (4388) on Friday November 17 2017, @06:11PM (#598281) Journal

    I multiply by 3 in my head. If the amount of sugar per serving * 3 is more than the serving size, then the product is more than 1/3 sugar.

    • (Score: 2) by tangomargarine on Friday November 17 2017, @07:35PM

      by tangomargarine (667) on Friday November 17 2017, @07:35PM (#598337)

      This won't work for a great many foods that are packaged as individual serving pieces, though. If there's .5g of sugar in a muffin, it's more than 1/3 sugar? .5g * 3 = 1.5 > 1 muffin

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  • (Score: 2) by crafoo on Friday November 17 2017, @06:15PM (1 child)

    by crafoo (6639) on Friday November 17 2017, @06:15PM (#598284)

    Look at the ingredients list. If it has a refined sugar product in it do not buy it. Food does not need to have refined sweeteners added to it. Develop a taste for real food. Within a few months you will not be able to stomach the industrial byproducts that the food industry is passing off as "food".

    • (Score: 2) by FatPhil on Saturday November 18 2017, @10:30AM

      by FatPhil (863) <reversethis-{if.fdsa} {ta} {tnelyos-cp}> on Saturday November 18 2017, @10:30AM (#598615) Homepage
      I had some cheapo baked beans as part of a full day breakfast a few weeks back at my local, after not having them for a while. They were so disgustingly sweet I couldn't believe anyone would enjoy eating them, and since then have simply asked for them to substitute another grilled tomato, which is as sweet a component as I need in a main course. (I'll still go ape for a baklava or a pavlova for dessert, though - sue me!)
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