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posted by cmn32480 on Tuesday January 16 2018, @11:16PM   Printer-friendly
from the less-time-suck dept.

That's enough angry Facebooking for you:

Late on Thursday, Facebook announced a plan to emphasize more "meaningful" interactions on the platform. Posts are considered meaningful when they generate lots of comments, likes, and shares. Facebook's researchers have found that when people are actively commenting on posts, they tend to feel better about using social networks — and feel better about themselves in general.

The change may sound relatively small, but it's likely to have significant consequences for the broad subset of Facebook users that aren't individual people: media companies, small businesses, big brands, and everyone else who has come to see Facebook's News Feed as an essential way to reach audiences and customers. In a post yesterday, CEO Mark Zuckerberg said the pages managed by those businesses are likely to reach far fewer people in 2018.

"As we roll this out, you'll see less public content like posts from businesses, brands, and media," he wrote. "And the public content you see more will be held to the same standard -- it should encourage meaningful interactions between people."

He added: "Now, I want to be clear: by making these changes, I expect the time people spend on Facebook and some measures of engagement will go down. But I also expect the time you do spend on Facebook will be more valuable. And if we do the right thing, I believe that will be good for our community and our business over the long term too."


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  • (Score: 1) by Apparition on Tuesday January 16 2018, @11:52PM (3 children)

    by Apparition (6835) on Tuesday January 16 2018, @11:52PM (#623358) Journal

    Hopefully it would take Twitter down with it.

  • (Score: 2, Interesting) by Anonymous Coward on Wednesday January 17 2018, @12:54AM (2 children)

    by Anonymous Coward on Wednesday January 17 2018, @12:54AM (#623378)

    Twitter wasn't that bad, never had an account but did read a handful of accounts for the news. Recently, they just lost the plot - neoliberals trying to buy or censor their way to "absolute truth" to support a dead and bankrupt ideology.

    • (Score: 0) by Anonymous Coward on Wednesday January 17 2018, @10:28AM

      by Anonymous Coward on Wednesday January 17 2018, @10:28AM (#623517)

      Damn liberals always getting in the way of good people trying to spread their hate. One of these days one of our kind will create a social media platform the helps push hate to the next level so we won't be so dependent on these idiotic private companies with their own rules and terms of service.

    • (Score: 2) by Phoenix666 on Wednesday January 17 2018, @01:38PM

      by Phoenix666 (552) on Wednesday January 17 2018, @01:38PM (#623576) Journal

      "Neoliberals" does not mean liberals the way you think it does. It describes a school of thought in economics where markets are self-correcting and should be allowed to do that without government intervention.

      --
      Washington DC delenda est.