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posted by Fnord666 on Wednesday January 31 2018, @03:41PM   Printer-friendly
from the darwin-award-candidates dept.

Teenagers Are Still Eating Tide Pods, But Don't Expect A Product Redesign

If you've never seen it, a Tide Pod looks like a little rounded packet, white with two separate swirls of blue and orange liquid. To be clear, a Tide Pod is laundry detergent heavily concentrated into a single packet, meant to dissolve in water and clean a single load of laundry. But these days, it's a dare — an Internet meme, in which teenagers try to eat Tide Pods as a "challenge." The trend picked up in December, but the pace of poisonings is still getting worse. So far in January alone, poison control centers have received 134 reports of "intentional exposures" to laundry packets, Tide or others. That's compared with 53 cases the American Association of Poison Control Centers reported for all of 2017, mostly involving teenagers.

[...] Designs like this are never willy-nilly, says Chris Livaudais, executive director of the Industrial Designers Society of America. The process starts by studying the habits of a potential user to find ways to make their life better in some way. In this case, the condensed formula does away with a heavy jug and the need for measurement.

[...] The colors are already associated with liquid detergent, Livaudais says. And the swirls "might imply how active the ingredients are and how well it would do the washing job."

Jones says the swirls were indeed a design choice — indicating that the pod brings together three ingredients (cleaning, stain-fighting and brightening, he says). The pod is transparent because customers have told Tide they like to know what they're putting into the wash with their clothes.

Livaudais says industrial designers spend a lot of time mulling best and worst case scenarios for the use of products. But if someone knowingly chooses to misuse them? "That's completely out of our hands," he says.

National Poison Help hotline: 1-800-222-1222.


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  • (Score: 3, Insightful) by Freeman on Wednesday January 31 2018, @04:50PM (9 children)

    by Freeman (732) on Wednesday January 31 2018, @04:50PM (#631014) Journal

    Apparently my 2 yr old knows how to open those "child proof" medicine bottles. Child proof, indeed. Best place for chemicals / medicines is out of reach. Next thing is to make sure your child knows they shouldn't get into it without mommy or daddy. Sure, accidents happen, but a 2 year old hasn't even had a chance to fully develop those reasoning powers the Teenagers are ignoring due to hormones. I'm still worried when Grandma gives kiddo the Dishwasher Soap cube, but at least she's learning it's not edible.

    --
    Joshua 1:9 "Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God is with thee"
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  • (Score: 5, Interesting) by Anonymous Coward on Wednesday January 31 2018, @05:42PM (4 children)

    by Anonymous Coward on Wednesday January 31 2018, @05:42PM (#631036)

    Remember child-proof drug bottles are tested by placing 100 kids in a room. If about 80% cannot open it in 5mins, it passes. So in the end, we are OK poisoning 20% of smartest or strongest kids.

    https://www.astm.org/COMMIT/D10Presentations/D10_-_5.pdf [astm.org]

    • (Score: 2) by frojack on Thursday February 01 2018, @02:56AM (2 children)

      by frojack (1554) on Thursday February 01 2018, @02:56AM (#631313) Journal

      we are OK poisoning 20% of smartest or strongest kids.

      The smartest kids come from the smartest parents, who can reach higher than their kid, and put the tide on a high shelf.
      If you can't figure out that much, we have some clues about your parents.

      --
      No, you are mistaken. I've always had this sig.
      • (Score: 0) by Anonymous Coward on Thursday February 01 2018, @03:38AM (1 child)

        by Anonymous Coward on Thursday February 01 2018, @03:38AM (#631326)

        Kids can climb.

        • (Score: 2) by Freeman on Thursday February 01 2018, @04:55PM

          by Freeman (732) on Thursday February 01 2018, @04:55PM (#631538) Journal

          That is very much true. My wife showed me a video of a kid using the handles on the refrigerator to climb on top of the refrigerator. Kids, natural free climbers.

          --
          Joshua 1:9 "Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God is with thee"
    • (Score: 2) by el_oscuro on Thursday February 01 2018, @03:28AM

      by el_oscuro (1711) on Thursday February 01 2018, @03:28AM (#631322)

      If you can figure out how to keep 80% of kids from getting into something, you are doing pretty well.

      --
      SoylentNews is Bacon! [nueskes.com]
  • (Score: 2) by frojack on Thursday February 01 2018, @03:00AM (2 children)

    by frojack (1554) on Thursday February 01 2018, @03:00AM (#631314) Journal

    Apparently my 2 yr old knows how to open those "child proof" medicine bottles.

    How stupid would you have to be to know that?

    I suggest tide needs to add a huge dose of ipecac to their pods, for parents like you.

    --
    No, you are mistaken. I've always had this sig.
    • (Score: 2) by TheRaven on Thursday February 01 2018, @10:14AM

      by TheRaven (270) on Thursday February 01 2018, @10:14AM (#631401) Journal
      Not sure about two-year-olds, but when I was about 7 my mother had me open these for her because she couldn't get into them but I could.
      --
      sudo mod me up
    • (Score: 2) by Freeman on Thursday February 01 2018, @05:00PM

      by Freeman (732) on Thursday February 01 2018, @05:00PM (#631543) Journal

      #1 I work for a living. #2 Wife watches baby at home (Most of the time.) #3 Grandma's house isn't as baby proof as one would hope. #4 It likely was an empty medicine bottle. #5 I kinda glazed over when the Wife was telling me the details. Sometimes one is just tired at the end of the day.

      --
      Joshua 1:9 "Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God is with thee"
  • (Score: 0) by Anonymous Coward on Thursday February 01 2018, @12:26PM

    by Anonymous Coward on Thursday February 01 2018, @12:26PM (#631444)

    Sure, accidents happen, but a 2 year old hasn't even had a chance to fully develop those reasoning powers the Teenagers are ignoring due to hormones.

    Now that adolescence has been redefined to end at age 24, we can't use hormones as an excuse any more.