Big news outlets stupidly sold their soul to Facebook. Desperate for the referral traffic Facebook dangled, they spent the past few years jumping through its hoops only to be cut out of the equation. Instead of developing an owned audience of homepage visitors and newsletter subscribers, they let Facebook brainwash readers into thinking it was their source of information.
Now Facebook is pushing into local news, but publishers should be wary of making the same crooked deal. It might provide more exposure and traffic for smaller outlets today, but it could teach users they only need to visit Facebook for local news in the future. Here's how Facebook retrained us over the past 12 years to drain the dollars out of news.
Source : How Facebook stole the news business
(Score: 5, Insightful) by Apparition on Monday February 05 2018, @01:21AM (1 child)
There's been studies shown that most people under the age of 35 get their news from Facebook, YouTube, and Instagram [americanpressinstitute.org].
You know, that sounds terrible, and it is. But the older generations mostly get their news from television, and is that really any better?
(Score: 5, Insightful) by requerdanos on Monday February 05 2018, @01:58AM
Well, I'd argue that the TV model makes it easier to keep up with considering the source of your news, and considering its reliability.
The typical evening TV-News-Watching session goes watch local news, then watch Network News. Fill-in from your favorite news network.
So, it might go:
Story - Source
#1 - Channel 3
#2 - Channel 3
#3 - Channel 3
#4 - Channel 3
#5 - Channel 3
#6 - National Network X
#7 - National Network X
#8 - National Network X
#9 - National Network X
#10 - National Network X
#11 - Favorite News Channel Y
#12 - Favorite News Channel Y
So twelve stories, only three editorial sources, and all of those editorial sources, while not infallible, are still doing better than 50% and when they do get it wrong, the others cry about it and name them specifically.
Contrast with:
Story - Source
#1 - Random source, not sure what it was, via facebook
#2 - Different Random source, not sure what it was, via facebook
#3 - Another Different Random source, not sure what it was, via facebook
#4 - Still Another Random source, not sure what it was, via twitter, reposted via facebook
#5 - buzzkill-dot-com totally legit news division, via facebook
#6 - Totally reliable random minor partisan political website, via facebook
#7-99 - Rinse and repeat.
Tough to even keep up with what the sources are, let alone consider their reputations, unless you actually look to see what source each story comes from and keep score.
In talking with people who seem to get their news that way, when I ask a question about what was the source of a particular story, I tend to get "I dunno, it was, you know, under the news section and stuff, you know, where the little things are?" at best, and all too often it's just a blank stare and accusation that I don't know how Facebook even works if I would have to ask.