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According to The Guardian, one of world’s biggest advertisers — Unilever — says it will avoid platforms that ‘create division’. It further threatens to take its ad purchases off Facebook and Google, if they cannot reign in hate and protect children. Their chief marketing officer says their online spending sometimes is "little better than a swamp in terms of its transparency".
If this finally is it, I say good riddance to surveillance capitalism.
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How Close are we to Peak Social Media?
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If the thunder don't get you, then the lightning will.
(Score: 2) by Phoenix666 on Wednesday February 14 2018, @10:04AM
Really? That's quite sad, if that's how people use it.
I created a Facebook account when it first started because I had been watching social media platforms since Yahoo, Meetup, Friendster, and other predecessors and was interested in how Facebook's approach achieved greater viral spread than others did. It was novel at that time to reconnect with people I hadn't talked to since grade school. But after a handful of awkward exchanges when it was clear I had nothing in common with people who had never left the small town where we were children, I walked away from the platform and haven't touched it since.
So, you're right--it's not natural for us to stay in touch with everyone forever, because we ourselves don't remain the same people, with the same interests. If we lose the ability to move on with the networks of people we know, then we lose the ability to reinvent ourselves as what we hope will be a better iteration.
Washington DC delenda est.