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posted by martyb on Thursday September 20 2018, @06:07PM   Printer-friendly
from the panopticon dept.

Amazon Will Consider Opening Up to 3,000 Cashierless Stores by 2021

Amazon.com Inc. is considering a plan to open as many as 3,000 new AmazonGo cashierless stores in the next few years, according to people familiar with matter, an aggressive and costly expansion that would threaten convenience chains like 7-Eleven Inc., quick-service sandwich shops like Subway and Panera Bread, and mom-and-pop pizzerias and taco trucks.

Chief Executive Officer Jeff Bezos sees eliminating meal-time logjams in busy cities as the best way for Amazon to reinvent the brick-and-mortar shopping experience, where most spending still occurs. But he's still experimenting with the best format: a convenience store that sells fresh prepared foods as well as a limited grocery selection similar to 7-Eleven franchises, or a place to simply pick up a quick bite to eat for people in a rush, similar to the U.K.-based chain Pret a Manger, one of the people said.

An Amazon spokeswoman declined to comment. The company unveiled its first cashierless store near its headquarters in Seattle in 2016 and has since announced two additional sites in Seattle and one in Chicago. Two of the new stores offer only a limited selection of salads, sandwiches and snacks, showing that Amazon is experimenting with the concept simply as a meal-on-the-run option. Two other stores, including the original AmazonGo, also have a small selection of groceries, making it more akin to a convenience store.

Can Bezos make the leap from $160 billion to $1 trillion?

Also at CNBC and The Verge.

See also: Amazon Thinks Big, and That Doesn't Come Cheap

Previously: Amazon Go: It's Like Shoplifting
"Amazon Go" Store Opens in Seattle
Amazon Plans to Open as Many as Six More Cashierless Amazon Go Stores This Year


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  • (Score: 3, Informative) by jmorris on Thursday September 20 2018, @07:01PM (8 children)

    by jmorris (4844) on Thursday September 20 2018, @07:01PM (#737664)

    Yeah, this probably works in Seattle where most people are college educated knowledge workers with enough to lose from being busted for shoplifting that the shrink rate will merely be horrific. Walmart here in a 19% poverty rate flyover spot with enough vibrant diversity to throw all those assumptions in a cocked hat tried it recently. They canceled the experiment after less than two months, right after the first quarterly inventory wa taken. As in ripped it all out root and branch and erased every hint that they had ever tried. I actually kinda liked using it to be honest, but you could watch people putting stuff in their buggy and not scanning it, or scanning some, etc. It was all utterly obvious what the result would be to anyone with a brain.

    I'm in a fairly safe, if downscale, rural area and it failed that hard. Now imagine what would happen to a unmanned store in a truly "vibrant" area. Imagine one in San Fran with the homeless, who would see it as "free stuff."

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  • (Score: 2) by bob_super on Thursday September 20 2018, @07:10PM

    by bob_super (1357) on Thursday September 20 2018, @07:10PM (#737669)

    They don't see it as free. They just dare Amazon to deliver them the bill at home.

    Honestly, around here, I do trust the homeless guys (and girl) long before I trust some people who have homes.

  • (Score: 3, Informative) by takyon on Thursday September 20 2018, @07:15PM (5 children)

    by takyon (881) <takyonNO@SPAMsoylentnews.org> on Thursday September 20 2018, @07:15PM (#737671) Journal

    It seems to me that the best way to make it work is to make damn sure that the people who get in have an Amazon account, right at the door. This is done by detecting the Amazon Go smartphone app. If someone tries to sneak in along with an account holder, there should be an immediate alert.

    https://en.wikipedia.org/wiki/Amazon_Go [wikipedia.org]
    https://en.wikipedia.org/wiki/File:Amazon_Go_-_Seattle_(20180804111407).jpg [wikipedia.org]

    The stores are currently larger than normal convenience stores and do have employees:

    https://www.theverge.com/2017/2/6/14527438/amazon-go-grocery-store-six-human-employees-automation [theverge.com]

    The manager type employee would probably be responsible for security.

    So at present, the Amazon Go concept does not work the way you think it does. Could it get swarmed by looters? Sure, but that has happened to normal convenience stores. Could Amazon try to rework the concept for the next thousand stores in order to use less employees? Maybe, and that could be where the trouble sets in.

    But it's Bezos's bucks and I don't think anyone here would shed a tear if this fails.

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    • (Score: 0) by Anonymous Coward on Thursday September 20 2018, @08:38PM (1 child)

      by Anonymous Coward on Thursday September 20 2018, @08:38PM (#737719)
      The alert will be useless, as there is nobody to act upon it. Looting in regular stores is limited by the fact that there are workers in those stores, and a property crime can easily become an assault, if not worse. Empty stores present no such concern, and looters know that the legitimate customers who let them in will do nothing - it's not their problem. A system designed to service model citizens will not survive a few days in the real world.
      • (Score: 2) by bob_super on Thursday September 20 2018, @09:03PM

        by bob_super (1357) on Thursday September 20 2018, @09:03PM (#737735)

        All part of the plan: Just tell the mayor about constant stealing and terrible resultant publicity for the town, given such a high-profile store, and they will park a police cruiser nearby. You just saved the cost and aggravation of having to pay for your own security, and can pocket more cash.

    • (Score: 0) by Anonymous Coward on Thursday September 20 2018, @09:01PM (1 child)

      by Anonymous Coward on Thursday September 20 2018, @09:01PM (#737733)

      So if my kid tries to sneak in with me an alert will go off?

      • (Score: 2) by takyon on Thursday September 20 2018, @09:10PM

        by takyon (881) <takyonNO@SPAMsoylentnews.org> on Thursday September 20 2018, @09:10PM (#737738) Journal

        Here's what Wikipedia says:

        However, public roll-out of the Seattle Amazon Go prototype location was delayed due to issues with the sensors' ability to track multiple users or objects within the store, such as when children move items to other shelves or when more than one customer has a similar body habitus (weight).

        Customers must download the Amazon Go app for iOS and Android, which is linked to their Amazon.com account, before shopping at the store. The app allows users to add others to their Amazon account, so kids and a spouse's purchases can be charged to the same bill. The ceiling of the store has multiple cameras and store shelves have weight sensors, to detect which item(s) a customer took. If a customer takes an item off the shelf, it will be added to the person's virtual cart. If a customer places an item back on the shelf, it is "taken out" of the virtual cart.

        Tell Bezos all about your kids, and everything will be OK.

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    • (Score: 2) by SomeGuy on Thursday September 20 2018, @11:48PM

      by SomeGuy (5632) on Thursday September 20 2018, @11:48PM (#737865)

      It seems to me that the best way to make it work is to make damn sure that the people who get in have an Amazon account, right at the door. This is done by detecting the Amazon Go smartphone app. If someone tries to sneak in along with an account holder, there should be an immediate alert.

      Yea, that would go something like this:

      ED-209: We have detected you do not have a smartphone or the Amazon Go app. Leave the premises at once. You have five seconds to comply.

      Peon: But I don't own a smart phone! I came here to buy one! I'll be a good little consumertard and buy one!

      ED-209: Four... three... two... one... I am now authorized to use physical force!

      [ED-209 opens fire and shreds the peon in to chunks of brilliant red gibbage]

      ED-209: And don't forget to download our FREE news app/malware. Everyone must one a smartphone OR ELSE!

  • (Score: 1) by Ethanol-fueled on Friday September 21 2018, @05:21AM

    by Ethanol-fueled (2792) on Friday September 21 2018, @05:21AM (#737980) Homepage

    You would have "flash mobs" of "urban youths" pillaging and looting the entire store. They organize themselves through Facebook, but Facebook ignore the law-abiding public's tipoffs of imminent plunder and destruction because Facebook are too busy policing wrongthink and protecting America's elections from the evil Russians.

    Sheeeit nigga I got me a two-foot baguette, I'ma crack this bitch over some old White doot's head!