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Microsoft Experiments with Ads in Windows Email

posted by chromas on Saturday November 17 2018, @12:45PM   Printer-friendly
from the dot-dot-dot-for-now dept.

An Anonymous Coward writes:

https://www.theverge.com/2018/11/16/18098855/microsoft-windows-10-email-mail-app-advertising-pilot-program

Do you use the default Mail client on your PC, the one that comes with Windows 10, to read your email? How would you feel if Microsoft decided to throw in a few ads right at the top of your inbox?

These aren't rhetorical questions — as Windows news site Aggiornamenti Lumia noticed today, Microsoft is already testing that exact idea in a number of countries around the world. According to Microsoft's FAQ, what we're seeing is a pilot program, an experiment, a test that'll theoretically help the company decide if it should actually roll out the feature for real.

Update, 11:52 AM PT: Microsoft comms head Frank Shaw tells us the company has decided to turn these ads off. He also says the experiment was never intended to be tested broadly, which doesn't quite jibe with the existence of a FAQ about a pilot program taking place in several countries around the world, but either way the ads should be gone.

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  • (Score: 2) by Gaaark on Saturday November 17 2018, @07:57PM (4 children)

    by Gaaark (41) on Saturday November 17 2018, @07:57PM (#763189) Journal

    They support open source?

    Really?

    Haven't REALLY TRULY seen it so far: there is ALWAYS an ulterior motive which will kill off open source if they can/when they can.

    Would you think supporting a blind cripple while walking them toward a cliff is really truly being supportive.

    Not really. I think you'd get internets taken away from you for it.
    Really.

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    --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---
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  • (Score: 0) by Anonymous Coward on Saturday November 17 2018, @09:15PM (1 child)

    by Anonymous Coward on Saturday November 17 2018, @09:15PM (#763212)

    https://undeadly.org/cgi?action=article;sid=20181115073118 [undeadly.org]

    • (Score: 2) by Gaaark on Saturday November 17 2018, @11:04PM

      by Gaaark (41) on Saturday November 17 2018, @11:04PM (#763247) Journal

      They're just hoping to be able to kill it from the inside somehow: Embrace, extend, extinguish.

      They don't really care: if they did you would see no OOXML or whatever their 'open source' document format is. You'd see them dropping that for real open source document formats.
      You'd see better graphics drivers.
      You'd see REAL support.

      --
      --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---

  • (Score: 0) by Anonymous Coward on Saturday November 17 2018, @09:46PM (1 child)

    by Anonymous Coward on Saturday November 17 2018, @09:46PM (#763222)

    Open source=A blind cripple. Interesting that that's the analogy you picked.

    • (Score: 2) by Gaaark on Saturday November 17 2018, @10:56PM

      by Gaaark (41) on Saturday November 17 2018, @10:56PM (#763240) Journal

      Better that than brain dead like Windows.

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      --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---