Stories
Slash Boxes
Comments

SoylentNews is people

posted by chromas on Saturday November 17 2018, @12:45PM   Printer-friendly
from the dot-dot-dot-for-now dept.

https://www.theverge.com/2018/11/16/18098855/microsoft-windows-10-email-mail-app-advertising-pilot-program

Do you use the default Mail client on your PC, the one that comes with Windows 10, to read your email? How would you feel if Microsoft decided to throw in a few ads right at the top of your inbox?

These aren't rhetorical questions — as Windows news site Aggiornamenti Lumia noticed today, Microsoft is already testing that exact idea in a number of countries around the world. According to Microsoft's FAQ, what we're seeing is a pilot program, an experiment, a test that'll theoretically help the company decide if it should actually roll out the feature for real.

Update, 11:52 AM PT: Microsoft comms head Frank Shaw tells us the company has decided to turn these ads off. He also says the experiment was never intended to be tested broadly, which doesn't quite jibe with the existence of a FAQ about a pilot program taking place in several countries around the world, but either way the ads should be gone.


Original Submission

 
This discussion has been archived. No new comments can be posted.
Display Options Threshold/Breakthrough Mark All as Read Mark All as Unread
The Fine Print: The following comments are owned by whoever posted them. We are not responsible for them in any way.
  • (Score: 2) by MostCynical on Saturday November 17 2018, @10:11PM

    by MostCynical (2589) on Saturday November 17 2018, @10:11PM (#763226) Journal

    You wouldn’t download a car, would you?

    Dunno - can it be registered?

    This is the problem with copy vs take original. Copying something only removes the ability of someone to charge for something, that is, intrinsically, free.

    Microsoft has always known the value of their software was zero, and that they wouldn't be able to convince people to pay for it forever. That is why most companies love the cloud/lease model: revenue forever.

    --
    "I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex
    Starting Score:    1  point
    Karma-Bonus Modifier   +1  

    Total Score:   2