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posted by takyon on Friday January 04 2019, @01:38PM   Printer-friendly
from the flexitarians dept.

Submitted via IRC for SoyCow1984

Meatless 'Beyond Burgers' come to Carl's Jr. restaurants

The competition in lab-made veggie burgers is heating up. Beyond Meat has brought its burgers to more than 1,000 Carl's Jr. locations in the US, marking its Beyond's largest restaurant deal to date. Order a $6.29 Beyond Famous Star and you can eat a vegetarian (sorry vegans, there's American cheese) burg that tastes much like its conventional beef counterparts. You can also pay $2 to add a Beyond patty to other burgers on the menu. [...] You can already eat Impossible burgers of various sizes at White Castle, Hopdoddy, [and] Umami Burger

The veggie burgers won't be available at Hardee's (a nearly identical fast food chain operated by the same parent company). Sorry, "flexitarians".

Big Beef Prepares For Battle, As Interest Grows In Plant-Based And Lab-Grown Meats

The U.S. meat industry is gigantic, with roughly $200 billion a year in sales, and getting larger. But the industry faces emerging threats on two fronts: plant-based meat substitutes and actual meat grown in labs. Plant-based meat substitutes are a lot more, well, meaty than they used to be. They sear on the grill and even "bleed." They look, taste and feel in the mouth a lot like meat. Savannah Blevin, a server at Charlie Hooper's, an old-school bar and grill in Kansas City, Mo., says the vegetarian Impossible Burgers on the menu are popular with the meat-eating crowd. "I had a vegetarian actually turn it away, because it reminded them so much of meat, they sent it back," says Blevins. "It's delicious," she adds.

The industry that makes these products is taking off, growing 20 percent a year. "Business is booming," says Todd Boyman, co-founder of food company Hungry Planet. "We just can't keep up. We're actually having to expand our production facilities to keep up with the demand that's out there for this type of food."

[...] The meat industry is focused on shaping the regulatory environment for its new competitors, taking into account lessons learned from the rise of plant-based milks.

Previously: Would You Try Silicon Valley's Bloody Plant Burger(s)?
Impossible Foods Just Raised $75 Million for Its Plant-based Burgers
Inside the Strange Science of the Fake Meat that 'Bleeds'
FDA Approves Impossible Burger "Heme" Ingredient; Still Wants to Regulate "Cultured Meat"

Related: U.S. Cattlemen's Association Wants an Official Definition of "Meat"
Missouri Regulates Use of the Word "Meat" by Food Producers


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  • (Score: 2) by Snow on Friday January 04 2019, @03:43PM (7 children)

    by Snow (1601) on Friday January 04 2019, @03:43PM (#782067) Journal

    It's called Beyond meat too. Maybe from the same producer?

    I've heard from a couple people that have tried them. They all say they are really good.

    Still kinda freaks me out though.

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  • (Score: 4, Insightful) by takyon on Friday January 04 2019, @03:50PM (4 children)

    by takyon (881) <takyonNO@SPAMsoylentnews.org> on Friday January 04 2019, @03:50PM (#782072) Journal

    What's going to freak you out more, a hyperrealistic plant-based burger (and Impossible Foods is probably closer to that than Beyond Meat) or cultured meat made from animal cell lines?

    Both have their place (and there are good plant-based burgers/patties that don't attempt to mimic meat closely), but cultured meat ought to eventually replace nearly all use of livestock, if it can be made cheaply enough.

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    • (Score: 0, Disagree) by Anonymous Coward on Friday January 04 2019, @04:24PM (3 children)

      by Anonymous Coward on Friday January 04 2019, @04:24PM (#782085)

      It should never replace real meat because they arent going to be able to help themselves and try to "improve it" by eg removing the cholesterol.

      • (Score: 2) by takyon on Friday January 04 2019, @04:37PM (2 children)

        by takyon (881) <takyonNO@SPAMsoylentnews.org> on Friday January 04 2019, @04:37PM (#782093) Journal

        It's in all animal cells, and cultured meat is animal cells. Good luck to them.

        If there is no monopoly, you should be able to buy almost any kind of cultured meat that you want.

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        • (Score: 0) by Anonymous Coward on Friday January 04 2019, @05:17PM (1 child)

          by Anonymous Coward on Friday January 04 2019, @05:17PM (#782115)

          Here it is, they claim the cultured meat is healthier because it is low in cholesterol:
          http://www.innocent-meat.com/ [innocent-meat.com]

          • (Score: 2) by takyon on Friday January 04 2019, @05:30PM

            by takyon (881) <takyonNO@SPAMsoylentnews.org> on Friday January 04 2019, @05:30PM (#782119) Journal

            They are asking for cash for their startup, and don't provide any details about their process.

            For all we know, they could just be using a type of animal that is naturally low in cholesterol. Or they could not be including fat cells (a known problem for the very first cultured meat), or very few of them.

            Finally, low cholesterol does not mean zero cholesterol.

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  • (Score: 2) by Gaaark on Friday January 04 2019, @04:58PM (1 child)

    by Gaaark (41) on Friday January 04 2019, @04:58PM (#782107) Journal

    I looove A&W and went to try the beyond meat, but they ran out quickly.
    Will have to try again.

    I love A&W because when I order a teen burger without a bun, they wrap it in lettuce (my burger becomes almost a salad!) and put it on a real plate with metal utensils and the fries go in a metal basket and I have my rootbeer in a frosted glass-- ALL reusable. When I leave, there is very little garbage. Put that against a McDonald's crap meal where everything is garbage (even the food).

    Go online and get coupons
    Awcoupon.ca

    Love them!

    --
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    • (Score: 0) by Anonymous Coward on Friday January 04 2019, @06:35PM

      by Anonymous Coward on Friday January 04 2019, @06:35PM (#782162)

      Love them!

      Little pushy today are we?