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posted by chromas on Saturday February 16 2019, @04:44AM   Printer-friendly
from the free-content-is-paid-for-by-wasting-your-life-on-loading-times dept.

BBC:

Ads are responsible for making webpages slow to a crawl, suggests analysis of the most popular one million websites.

The research by developer Patrick Hulce looked at which chunks of code take longest to load.

About 60% of the total loading time of a page was caused by scripts that place adverts or analyse what users do, he found.

Not news for most Soylentils, but in case anyone needs to cite the performance hit (to convince PHBs)...


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  • (Score: 4, Insightful) by Runaway1956 on Saturday February 16 2019, @05:19AM (1 child)

    by Runaway1956 (2926) Subscriber Badge on Saturday February 16 2019, @05:19AM (#801944) Journal

    To some extent, it is on the users. There are all manner of browser addons, hosts files, and router configurations that will block the bullshit. If users were to be outraged by what is going on, and just block it all, the web would work a helluva lot better for all of us. The point at which the data mining assholes start losing money, instead of making money, we'll see a lot of it just disappear.

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  • (Score: 3, Funny) by MostCynical on Saturday February 16 2019, @05:52AM

    by MostCynical (2589) on Saturday February 16 2019, @05:52AM (#801954) Journal

    If users were to be outraged byeven notice what is going on

    FTFY

    --
    "I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex