SoylentNews is people
SoylentNews
Tinder becomes the top-grossing, non-game app in Q1 2019, ending Netflix's reign
For the first time in years, Netflix is no longer the top grossing, non-game mobile app. Instead, that title now goes to dating app Tinder. The change in position is not surprising, given Netflix's decision in December to stop paying the so-called "Apple tax." That is, it no longer allows new users to sign up and subscribe to its service through its iOS application.
The change was said to cost Apple hundreds of millions in lost revenue per year, given that Netflix's app had been the world's top-earning, non-game app since Q4 2016. Now, instead of giving up its 15 to 30 percent cut of subscription revenue, new users have to sign up through Netflix's website before they can use the app on mobile devices, including both iOS and Android. (Netflix had dropped in-app subscriptions on Android earlier.)
[...] In Q1 2019, Sensor Tower estimates Netflix pulled in $216.3 million globally, across both the Apple App Store and Google Play, down 15 percent quarter-over-quarter from $255.7 million in Q4 2018.
Meanwhile, Tinder's revenue has climbed. In the first quarter, it saw revenue grow by 42 percent year-over-year, to reach $260.7 million, up from $183 million in Q1 2018. That put it at the top, according to both Sensor Tower and App Annie's estimates.
Netflix and chill Tinder and bang.
Previously: Netflix is the Latest Company to Try Bypassing Apple's App Store
(Score: 3, Informative) by ikanreed on Friday April 12 2019, @02:40PM (8 children)
Any other observations from 2015 to share?
In whatever time since you last left your home, tinder has gone from primarily a hook up app that works to primarily a dating app that's terrible for finding long-term matches.
(Score: 2) by RS3 on Friday April 12 2019, @02:49PM (1 child)
Yeah, they're pretty much chasing the market ... that they pretty much created (or at least enhanced) and most everyone else tries to follow (without getting sued for copyright / etc. infringement).
(Score: 5, Interesting) by ikanreed on Friday April 12 2019, @02:54PM
Nah, they own most of their competitors: PoF, OKC, and Match.
My conspiracy theory for why they're all becoming the same is that the tinder approach keeps people single(and therefor customers) longer.
(Score: 0) by Anonymous Coward on Friday April 12 2019, @03:20PM (4 children)
OP here,
> In whatever time since you last left your home,...
Let's see, I might have left home before you were born(?) -- late 1970s, played the field off and on (before dating "apps") through various friend/work/hobby contacts and have been in a stable relationship for ~20 years now.
(Score: 2) by ikanreed on Friday April 12 2019, @03:30PM (3 children)
Yeah, okay, so what you're saying is you're totally uninformed about the thing you were talking authoritatively about? Going so far as to take a tone of correcting someone else, while being fairly concretely wrong?
It's telling that you're more offended at the idea of being called a shut in than the actual problem with your post.
(Score: 1, Touché) by Anonymous Coward on Friday April 12 2019, @04:38PM (2 children)
Well the lack of knowledge was admitted and even threw on some question marks so didn't come off as a know-it-all blowhard to me. You came off as rather pissy though with the shut-in comment ;)
(Score: 3, Informative) by ikanreed on Friday April 12 2019, @04:44PM (1 child)
Fair enough. It was a bit over the top.
(Score: 3, Funny) by isostatic on Friday April 12 2019, @05:35PM
This is now how a conversation on the internet is supposed to go, please escalate appropriately in future.
(Score: 2) by DeathMonkey on Friday April 12 2019, @05:38PM
Well shit, there goes plan B. Guess I'll just stay married then...