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posted by martyb on Wednesday May 01 2019, @01:17AM   Printer-friendly
from the adjusting-the-vertical-hold dept.

Samsung has shown off a TV that can rotate into portrait orientation:

Samsung has unveiled a TV that switches from a horizontal, landscape-style orientation to vertical - so it can easily display smartphone content. The 43in device is called Sero and comes with an integrated easel-like stand upon which the screen pivots. It will go on sale in South Korea towards the end of May and cost 1.89m won (£1,250).

One TV analyst said it was an interesting concept - but might have limited applications. Sero will come with a microphone and Samsung's virtual assistant Bixby built in. It can also be set up to display photographs, a clock face or other images. Among the content users might choose to watch on it may be a new series of shows by Snapchat, designed for mobile consumption and set to be launched in May.

See also: Samsung thinks millennials want vertical TVs


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  • (Score: 2) by Hyperturtle on Wednesday May 01 2019, @01:12PM

    by Hyperturtle (2824) on Wednesday May 01 2019, @01:12PM (#837211)

    Yeah... this is not new, but the marketing and purpose for it is. My primary monitor can turn 90 degrees like that, and a few others in the past have as well. My present primary screen is a 4K monitor, too, and it's not some ultra gamer superhertz refresh rate screen. I don't think using phone applications on a 'smart tv' is going to fall under hardcore gamer, either, so their market seems to be "millenials that don't use computers at home but yet have money to spend on gimmicks".

    Anyway, what I mean to say is manufacturers haven't stopped nor recently starting making screens that twist like that. It didn't cost much extra for the feature, although I hardly use it. Mostly when debugging or something. It's a great-to-have feature if you need it, but otherwise it doesn't even have a novelty aspect since most modern applications and websites are not considering the use potential of a vertical screen. I first saw the function back in the late 90s, when working at a place that had a lot of legal documents they scanned and were in the process of converting from microfiche -- the screens were CRTs that were 24" or so and weighed close to 80 pounds and could go all the way to a resolution of 1920x1200 without making your eyes water.

    When not using my vertical screen function for work related stuff... there is one novelty though that I do like--pinball. I can play vertical games of emulated pinball machines that are far more absorbing than the exact same games when the screen is presenting horizontally like normal. (I haven't come across any pinball games that didn't support the feature, but it could be I was just lucky it worked the first time.)

    I couldn't imaging turning to the screen to look at... phone apps on the screen from across the room, but maybe they just need a way to show more advertising content on the unused space or something.

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