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After Porn Ban, Tumblr Sells for 0.3% of Earlier Price

posted by martyb on Friday August 16 2019, @08:50AM   Printer-friendly
from the Rule-34 dept.

Mykl writes:

Reports had been coming out over the past few days about the likely sale of microblogging site Tumblr by Verizon to Automattic, owner of Wordpress. Now, the Guardian reports that the sale price is said to be just under $3 million, well short of the $1.1 billion price that Yahoo (who was subsequently acquired by Verizon) paid for it in 2013.

Tumblr is the second major Yahoo property to be spun-off by Verizon. The photo-sharing site Flickr was unloaded in April 2018 to photo-sharing site SmugMug. Unlike Flickr, Tumblr managed to maintain the bulk of its userbase through most of the years of its Yahoo ownership, thanks to the strength of its home-grown community, which survived in the face of competition from Facebook and Twitter.

That community took a hit in December 2018, however, when Verizon announced a plan to clean up the site by banning all adult content. The immediate cause of the decision was a temporary ban from Apple's App Store for the Tumblr app, after child pornography was discovered on the social network. But Tumblr's chief executive, D'Onofrio, said that in the longer term, "it became clear that without this content we have the opportunity to create a place where more people feel comfortable expressing themselves".

Tumblr users disagreed, arguing that the site's broadly permissive attitude was key to its unique community.

Rumors are that the sale was conditional upon the site remaining porn-free. On that basis, is $3m too much for it?

Original Submission

 
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  • (Score: 3, Insightful) by The Mighty Buzzard on Friday August 16 2019, @11:30AM (3 children)

    by The Mighty Buzzard (18) Subscriber Badge <themightybuzzard@proton.me> on Friday August 16 2019, @11:30AM (#880997) Homepage Journal

    Porn is pretty much the first thing ever created in any new media. There's a reason for this. Ignore it at your own peril.

    --
    My rights don't end where your fear begins.
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  • (Score: 0) by Anonymous Coward on Friday August 16 2019, @01:48PM

    by Anonymous Coward on Friday August 16 2019, @01:48PM (#881053)

    https://soylentnews.org/hueg-porno-stash/ [soylentnews.org]

  • (Score: 4, Insightful) by DannyB on Friday August 16 2019, @06:05PM (1 child)

    by DannyB (5839) Subscriber Badge on Friday August 16 2019, @06:05PM (#881211) Journal

    Porn is pretty much the first thing ever created in any new media. There's a reason for this. Ignore it at your own peril.
    Reply to This

    Advertising is pretty much the last thing ever created in any new media. There is a reason for this. Ignore it at your own peril.

    --
    The lower I set my standards the more accomplishments I have.