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Apple reportedly ups TV spending by $5 billion to compete with Amazon and Netflix
Apple has reportedly committed an eye-popping $5 billion dollars more to its original video content budget in a bid to better compete with Amazon, Disney, HBO, Netflix, and Hulu, according to a new report from the Financial Times.
The company had originally set aside $1 billion for former Sony Pictures Television executives Jamie Erlicht and Zack Van Amburg to court well-known creators and Hollywood stars to its platform. According to the FT, that number has jumped to $6 billion as more shows have moved through production and budgets have ballooned.
One production — a high-profile comedy-drama about morning television featuring Jennifer Aniston, Reese Witherspoon, and Steve Carrell called The Morning Show — has cost Apple hundreds of millions of dollars, the FT reports. Separately, Bloomberg reports that Apple is spending $300 million on just the first two seasons of the show.
That makes it more expensive on a per episode basis than the final season of HBO's Game of Thrones, which enjoyed a budget of roughly $15 million per episode and ranks as the most expensive season of television ever.
Also at 9to5Mac and Cord Cutters News.
Previously: Apple Investing $1 Billion in Acquiring and Producing TV Shows
Apple Inks Deal With Ex Machina Maker A24 Studio to Create Original Films
(Score: 0) by Anonymous Coward on Tuesday August 20 2019, @06:36PM
"no public offering" stock starts it's life as that(*)?
all companies that make REAL products at least TRY to make the garage bigger.
anyways, for me, my last apple product was letting some else buy it .... so i don't get money.
it was money well spent, not because my services are bad, but because i could not in any good believe continue to offer my services for a window *cough* that needs constant repair.
my conviction was:"rather die from hunger then keep supporting a money magnet."
that said, everything "computer" that makes life easier for the person spending money is a good thing. now i don't know WHO is having the spending money, but if I am not involved it the upkeep that is a good thing. if they want me to TEACH them to use a computer, that is okay:"give me ur monies" ^_^
loop holes. we'll in good all europe we call it "vitamin B". i guess 'murikans are a bit "further" and put it into laws.
in oldskool europe it's all just "pull" and no laws. i guess we got more inbreeding (familiy monies(maybe looks?)) then in the good old of usa.
i see your "fleecing government incentives" and raise you a "blooding rebellion" :)
"rigidity makes money flow the Light way"
(*)read it again. i know it sucks to start with quotes.