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posted by janrinok on Wednesday September 11 2019, @06:27PM   Printer-friendly
from the do-they-get-a-lyft-home? dept.

Submitted via IRC for Bytram

Uber lays off hundreds more, this time from its engineering and product teams

Uber announced even more layoffs on Tuesday, following an earlier round in July. The ride-hailing company confirmed it's letting go of hundreds of employees in its engineering and product departments to "reset and improve how we work day to day." The total number of staff it laid off this time was 435 people, or about 8% of each department.

"We need to shift how we design our organizations: lean, exceptionally high-performing teams, with clear mandates and the ability to execute faster than our competitors," an Uber spokesman said in a statement. "Today, we're making some changes to get us back on track, which include reducing the size of some teams to ensure we are staffed appropriately against our top priorities."

The layoffs, first reported by TechCrunch, come during a rough period for Uber as it attempts to gain footing as a public company. After debuting on Wall Street in May, the company has seen plummeting stock prices, quarterly revenue loss and an exodus of high-level executives. Three of Uber's board members have stepped down since then, along with its chief operating officer and chief marketing officer.

[...] With this latest round of layoffs, the Uber spokesman said Khosrowshahi asked his management team if they were satisfied with the design of their organizations.

"After careful consideration, our engineering and product leaders concluded the answer to this question in many respects was no," the spokesman said. "Previously, to meet the demands of a hyper-growth startup, we hired rapidly and in a decentralized way." That worked in the past, the spokesman said, but it doesn't anymore.


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  • (Score: 3, Touché) by JoeMerchant on Wednesday September 11 2019, @11:32PM (2 children)

    by JoeMerchant (3937) on Wednesday September 11 2019, @11:32PM (#892962)

    All that it take for a fast death is the various municipalities to release the artificial scarcity introduced by limiting the number of cabs.

    Manhattan has had this for 50+ years, central London limits the total number of cars period taxi or no... however, the rest of the world seems disinclined to go this route for whatever reasons.

    Back in the '90s some friends and I tried to dream up ideas for a zero-investment capital required internet based business. We came to something like InstaCart as a pretty good scheme, as long as you could manage to ride herd on the drivers well enough. Somebody threw out the idea of a taxi service and our group shot it down as "too regulated" - well, I guess Uber has bigger balls than anyone in our group.

    even if the Uber cost twice as much, just because it has a better image.

    Nope, at least not necessarily and, if momentarily true, not for long.

    iPhone came out around about 12-13 years ago. Within a year or so, the Android phone market caught up with iOS in terms of features, yet now, over a decade later, 40% of the US market still pays 4-5x multiples for their fruity phones as compared to nearly identical, sometimes superior, Android products offered by every vendor in sight.

    there will be companies that will make sure their service is even more flashy

    Sure, but you notice that the uberApple diamond encrusted designer phones with their Italian leather accents tend not to sell nearly as well as the hip, popular, well established premium brand. Same can be observed in sales volumes for Mercedes/BMW vs Aston/Maserati - there's always a higher price point product out there, somewhere, but the brands with the right positioning take the bulk of the profit from the market by keeping their sales volume and their prices high. Good marketing people do earn their money, even if it's luck, liquor and guessing - if you do it poorly, you will become the next Jaguar.

    Do you really think that a mobile application to hail a ride and monitor the progress is such a big deal?

    No, and neither do I think that mixing up a bunch of nasty chemicals including lavender scent and a dark brown coloring in carbonated sugar water is hard to do, but top two brands in that market have made Billions, if not Trillions more than the also-rans and local market competition. They'd like to teach the world to sing, in perfect harmony, they'd like to buy the world a Coke - and keep that money coming, which they still do to an impressive extent today, even after being rightly branded as a major underlying cause of the western obesity epidemic.

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  • (Score: 3, Insightful) by c0lo on Wednesday September 11 2019, @11:41PM (1 child)

    by c0lo (156) Subscriber Badge on Wednesday September 11 2019, @11:41PM (#892969) Journal

    They'd like to teach the world to sing, in perfect harmony, they'd like to buy the world a Coke ...

    Yeap, I concede you have a point.

    However, there are many places in which Uber didn't caught or the presence is less that what they'd like. And I don't think it's a coincidence those places are un-/less- restricted on the number of cabs that can function.

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    • (Score: 2) by JoeMerchant on Thursday September 12 2019, @02:02AM

      by JoeMerchant (3937) on Thursday September 12 2019, @02:02AM (#893020)

      Uber didn't caught or the presence is less that what they'd like.

      Oh, yeah - definitely, but they didn't really catch fire at least around here until the last 5 years or so - room to grow, it takes time to replace a commodity like Taxi with a brand like Uber / Lyft / also-ran.

      And, with all the crazy unicorn behavior, they may well tank the company before reaching escape velocity, but they do have a legitimate shot at long term greatness, if their management aren't really the turd-stains they appear to be acting like at the moment. Their best hope might well be to sell the brand to a group that knows what they are doing.

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