Arthur T Knackerbracket has found the following story:
Recently published climate research led by Sanjiv Kumar, a professor in Auburn University's School of Forestry and Wildlife Sciences, has already provided the basis of a pioneering new outlook product that is capable of forecasting drought.
Kumar and his team published their findings in the May issue of the Journal of Climate.
In August, the Massachusetts-based Climate Impact Company introduced an innovative new forecasting product developed based on that research. An article and accompanying chart on the company's website now exhibits the most likely dry or drought-prone areas in North America for meteorological autumn, or September, October and November. The article cites the soil reemergence process as its source, breaking down the science behind it.
"It is striking to see the speed at which basic climate science research can deliver a practical solution nationally and internationally—in this case, less than four months," said Kumar, who leads Auburn University's Climate, Water and Society, or CWS, Lab in the School of Forestry and Wildlife Sciences. "This development highlights the way in which basic climate research can fuel practical solutions world-wide."
[...] School of Forestry and Wildlife Sciences Dean Janaki Alavalapati said the rapid development of a forecast product based on Kumar's research affirms that the findings will significantly affect climate science in the years to come.
"The findings that Dr. Kumar and his team have made in this research represent a major breakthrough in terms of the role of the land in climate predictability science," Alavalapati said. "This could result in substantially improved predictability of drought, which could positively impact the lives of people affected by drought each year and affect the decisions of natural resource managers and policymakers."
(Score: 2) by Coward, Anonymous on Sunday October 06 2019, @04:09AM (5 children)
These days, everything in science is "innovative", "striking", "practical", and "a major breakthrough". I wish there was something that pushes back against the hype, but unfortunately there is nothing. Like everything else, science has become more democratic, and the scientific plebes set the tone.
(Score: 3, Insightful) by Runaway1956 on Sunday October 06 2019, @08:08AM
Clickbait title pages rule the world of advertising. I suppose we should just get used to it.
(Score: 3, Insightful) by Rupert Pupnick on Sunday October 06 2019, @03:59PM
Welcome to the Information Age where entertainment value is more important than factual content.
(Score: 2) by The Mighty Buzzard on Sunday October 06 2019, @04:15PM (2 children)
That's where we, the public and press, come in. We replace the label with "boring as hell", "complete bullshit", or whatever we think it should be and they're stuck in the position of defending their adjectives.
My rights don't end where your fear begins.
(Score: 2) by Coward, Anonymous on Monday October 07 2019, @07:40PM (1 child)
That's like fighting against the incoming tide with a beach bucket... It is people's full-time job to do this kind of incremental scientific work, and it's other people's full-time job to hype it up in a press release. Volunteer party poopers aren't going to make a dent.
(Score: 2) by The Mighty Buzzard on Monday October 07 2019, @09:23PM
The difference being there are billions of us and not billions of them.
My rights don't end where your fear begins.