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Microsoft's "New Approach" to Retail Stores: Closing Them Forever

posted by martyb on Tuesday June 30 2020, @06:56PM   Printer-friendly
from the if-you-build-it dept.

Freeman writes:

Microsoft’s “new approach” to retail stores: Closing them forever:

Microsoft's retail stores, like many retailers throughout the nation, have been closed for months due to the novel coronavirus pandemic. If you were hoping to visit one again as restrictions in your state ease up, however, you're out of luck: the Microsoft Store is done for good.

The company announced the closure today, amusingly, as the Microsoft Store taking "a new approach to retail," by which it means "not actually operating retail stores." Although four locations—in London, New York City, Sydney, and Microsoft's Redmond, Washington, campus—will remain open, they will become "experience centers," where one can see, touch, and play with Microsoft products but not actually purchase any.

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  • (Score: 2) by takyon on Tuesday June 30 2020, @09:07PM (6 children)

    by takyon (881) <takyonNO@SPAMsoylentnews.org> on Tuesday June 30 2020, @09:07PM (#1014704) Journal

    https://www.northjersey.com/story/news/new-york/2020/06/01/george-floyd-new-york-city-protests-marred-looters-monday-night/5314102002/ [northjersey.com]

    Some looters did show up at the Microsoft store a couple weeks ago.

    Weirdly enough, that might be one of the locations set to become an Experience Center™.

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  • (Score: 1, Funny) by Anonymous Coward on Tuesday June 30 2020, @09:39PM

    by Anonymous Coward on Tuesday June 30 2020, @09:39PM (#1014716)

    Put on the hololens, experience the looting in VR! Wait, no, come back! You're not supposed to actually run!

  • (Score: 0) by Anonymous Coward on Wednesday July 01 2020, @12:12AM (4 children)

    by Anonymous Coward on Wednesday July 01 2020, @12:12AM (#1014786)

    Some looters did show up at the Microsoft store a couple weeks ago.

    Did they take anything?

    • (Score: 2) by takyon on Wednesday July 01 2020, @12:39AM

      by takyon (881) <takyonNO@SPAMsoylentnews.org> on Wednesday July 01 2020, @12:39AM (#1014794) Journal

      In midtown, looters attacked the Microsoft store at 53rd street and 5th Avenue. Eight looters left the store carrying large hard drives. They ran to a white BMW and a black Mercedes, parked on 53rd Street. They dropped the equipment into the trunks of the cars, climbed in, and drove off. It appeared to be a planned operation.

      Pretty sure a lot of Surface tablets, laptops, etc. were taken as well. You can see some footage here from June 1 (skip around):

      https://www.youtube.com/watch?v=FgTAbdOvcs8 [youtube.com]

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    • (Score: 0) by Anonymous Coward on Wednesday July 01 2020, @01:49AM (2 children)

      by Anonymous Coward on Wednesday July 01 2020, @01:49AM (#1014836)

      No.

      • (Score: 0) by Anonymous Coward on Wednesday July 01 2020, @03:48AM (1 child)

        by Anonymous Coward on Wednesday July 01 2020, @03:48AM (#1014873)

        Was there anything there worth taking?

        Everything phones home these days.

        I would not touch stolen electronics with a ten foot pole.

        • (Score: 0) by Anonymous Coward on Wednesday July 01 2020, @07:03AM

          by Anonymous Coward on Wednesday July 01 2020, @07:03AM (#1014896)

          *You* would not, but if you lived in some projects you might. There's going to be someone around that can unlock the device to make it useful, and should the police actually come to recover it, you claim that your cousin gave it to you.