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posted by martyb on Saturday July 11 2020, @03:49AM   Printer-friendly
from the how-you-gonna-get-there? dept.

Millennials drive for 8% fewer trips than older generations:

we surveyed 2,225 American adults of all ages. On average millennials drive for 8% fewer of their typical weekly trips than baby boomers or Gen Xers.

Moreover, this difference does not disappear when we control for demographic information, proving that millennial behavior is not just about being young, single and low-income. Instead, what distinguishes millennials are their attitudes.

Millennials are more pro-environment than previous generations and less likely to believe driving gives them independence. They also see driving as more dangerous and want a travel mode that offers side benefits such as exercise or the ability to read or use social media.

The generational difference has profound implications for auto manufacturers.


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  • (Score: 0) by Anonymous Coward on Sunday July 12 2020, @04:55AM

    by Anonymous Coward on Sunday July 12 2020, @04:55AM (#1019733)

    >They likely know too little about how to live at country side
    this is a problem because you cannot be both environmentalist and at the mercy of food and health multinationals.