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posted by CoolHand on Sunday April 26 2015, @10:52AM   Printer-friendly
from the please-control-our-media-more dept.

In case you needed another reason to pirate movies, Microsoft is introducing a new hardware-based DRM scheme called PlayReady to lock down 4k content on Windows PCs. The user-restricting tool will only be available on Windows 10, ensuring users orphaned on earlier versions of the OS will need to upgrade to view the high-definition format.

http://www.pcworld.com/article/2908089/all-about-playready-30-microsofts-secret-plan-to-lock-down-4k-movies-to-your-pc.html

From the article:

“Dad?! What’s going on? Why do we have to watch this movie in crappy standard-def?” The name of the movie might as well be Digital Rights Management: The New Nightmare. It stars Microsoft, who is working with chip vendors Intel, AMD, Nvidia, and Qualcomm to protect Hollywood’s movies from piracy as they travel through your PC. The technology it’s promoting is called PlayReady 3.0.

 
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  • (Score: 2) by mtrycz on Sunday April 26 2015, @01:26PM

    by mtrycz (60) on Sunday April 26 2015, @01:26PM (#175339)

    You forgot to mention that 4k itself doesn't really matter. It's just a marketing gimmick, and device and content producers would be far better off improving other aspects of their devices/content (framerates, contrast, color fidelity, durability... security maybe?).

    But they need to keep on selling, so they go with what the "market" wants.

    Reminds me of digital photography in late 00s. "we've got more pixels!", it might have been relevant at the time, and consumers got to think that more pixels meant more quality. So the producers followed the flow, and made camers with ridiculous pixel counts. It's just a numer, and it's easy to hook up a customer on that.

    I totally enjoyed films in vhs, at the time. Personally I don't feel I need 4k for anything general-purpose.

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  • (Score: 5, Interesting) by mrcoolbp on Sunday April 26 2015, @02:22PM

    by mrcoolbp (68) <mrcoolbp@soylentnews.org> on Sunday April 26 2015, @02:22PM (#175346) Homepage

    4k itself doesn't really matter. It's just a marketing gimmick, and device and content producers would be far better off improving other aspects of their devices/content (framerates, contrast, color fidelity, durability... security maybe?).

    There's truth to that statement, but more pixels do have a significant impact on the picture. There's of course a point at which this no longer helps (when approaching the angular resolution limits of our eyes). 4K TVs, therefore, are better at being bigger, and still looking good. With computer monitors, generally we sit much closer, so again, (I haven't done the research so someone can prove me wrong here), I'm pretty sure our eyes can still take advantage of most of those pixels (see stagnant monitor resolutions over the past 10-15 years).

    Further, at least some companies are trying to improve some of these qualities on 4K panels; my friend is working on improving 4K panels by using nano dots to help produce true white light (instead of the "biased" light produced by typical light sources, the dots are manufactured to absorb and re-emit the correct wavelengths making much more "pure" white). This will improve contrast as well because they don't have to turn up the brightness in order to produce the colors which are less represented by typical light sources. His specific project isn't working on "durability" per-say, but rather how to make this tech last as long as possible (exposure to oxygen kills the nano dots). Framerates are tough for the TV world, as the vast majority of all source content is already in 24/29.97/60 FPS, but boy would I love to see some higher frame-rates.

    I have no interest in a 4K TV (until they aren't much more expensive then regular TVs), but I would certainly consider a 4K monitor if it wasn't exorbitantly priced (good luck on that though?).

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  • (Score: 2) by Jeremiah Cornelius on Sunday April 26 2015, @07:26PM

    by Jeremiah Cornelius (2785) on Sunday April 26 2015, @07:26PM (#175424) Journal

    Beads of dripping sweat and all...

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