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posted by martyb on Wednesday April 29 2015, @01:35PM   Printer-friendly
from the APPropriate-measures dept.

Andrew Marantz has an interesting read in The New Yorker about Lulu, a mobile app already downloaded five million times that allows female users of Facebook to make positive and negative evaluations of male users on the basis of their romantic, personal, and sexual appeal. Lulu is rigidly heteronormative—only women can rate men—and women tend to use Lulu the way someone investigating a potential mate a generation ago might have sought out the town busybody.

“It’s one of these rare products that evokes only strong reactions,” says Sam Altman. “No one feels ambivalent about it.” To rate a man on Lulu, a woman selects from a battery of pre-written hashtags—some positive (#LifeOfTheParty, #DoesDishes), some negative (#Boring, #DeathBreath), and some ambiguous (#DrivesMeCrazy, #CharmedMyPantsOff, #PlaysDidgeridoo). Those responses are distilled into a harshly precise numerical score. Alexandra Chong calls her startup “a community where women can talk honestly about what matters to them.” Others have called it Yelp for men. “Of course people on Lulu talk about sex,” says Chong. “Sex is part of what women talk about.”

A man must grant his permission for a Lulu profile to be created on his behalf, and, perhaps surprisingly, most men consent, says Chong. “We try to tell men, ‘Women on Lulu are building men up, not just tearing them down.'” Many women use Lulu for caveat-emptor purposes, such as managing expectations before a date. “One guy I went out with had a lot of hashtags like #OneTrackMind," says Sarah Burns, "so I dressed conservatively, didn’t drink too much—I tried to send the message, I’m not going home with you tonight. Which I didn’t.”

 
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  • (Score: 3, Interesting) by Phoenix666 on Thursday April 30 2015, @02:05PM

    by Phoenix666 (552) on Thursday April 30 2015, @02:05PM (#177079) Journal

    I think that would be worth doing, too. I haven't plotted them out as data points because ironing out subjectivity in how an article is tagged/classified would seem necessary to avoid massaging classification to suit a pre-conceived narrative; that is, is an article about Congress considering a law to ban drones "News," "Techonomics," "Hardware," or "Security?"

    As far as getting that data, you don't need to get any special access from SN staff to get it. Start a running tally now, let it roll for a month or so (or however long to achieve the level of confidence you're going for), and then plot & analyze. It seems like there would be some insights just from doing that. If you needed more that isn't viewable on the site, I'm sure you could hop on one of the IRC channels and ask for it.

    That aside, I've tried to make it a morning ritual to find 4-6 articles SN might be interested in. I do try to avoid clickbait stuff (I will *not* submit anything about Bruce Jenner), but apart from that it's pretty much catch-as-catch-can. Some days there's lots and lots and you throw them into the hopper to maybe roll out over the next 72 hours. Some weeks it runs thin--this week has been one of those so far. From talking to the guys on IRC and my own observation, Friday through Sunday is slow. Personally I think we should start a Friday feature for the DIY'ers in the community to talk about their weekend projects, post pics, ask for advice, etc. I could see everything from RPi to woodworking to homebrew fitting nicely into that slot.

    --
    Washington DC delenda est.
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