According to the Washington Post, Tesla CEO Elon Musk has said in the past that the Model S is "a little too guy centric." It's an issue that the company is actively trying to correct with X, a vehicle that's expected to cost between $50,000-$70,000.
And it seems to be working, with more than half of the pre-orders for the Model X coming from women.
That's certainly a good thing. In 2014, women account for 40% of the nearly 17 million cars and trucks sold the US, the Washington Post reported. For crossover SUVs, that number is closer to 50%.
Do EVs really have gender specific appeal?
(Score: 2) by Phoenix666 on Wednesday June 24 2015, @01:38PM
That's right. Unless you're somebody who runs his own contracting business and has to haul equipment or lumber or something around everyday, or you need 4WD because you have a ranch and need to be able to haul feed around the back 100, there's no real reason to have a big truck. It's harder to park, it costs way more to fuel, and it's not as versatile as a van or hatchback.
Washington DC delenda est.
(Score: 2) by VLM on Wednesday June 24 2015, @03:01PM
Those are likely to be bought and owned by the business anyway, rather than individuals.