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posted by takyon on Monday August 10 2015, @10:35PM   Printer-friendly
from the abc-wtf dept.

Google is now a wholly owned subsidiary of a new company called "Alphabet", to be run by Larry Page and Sergei Brin. Sundar Pichai will be CEO of Google, which will remain focused on its core of web-related products. Alphabet will serve as and umbrella for Google's now quite diverse projects, with a separate CEO for each. By way of example, the announcement cites a Life Sciences group, and a group called Calico which is focused on longevity.

All stock in Google will be converted to Alphabet stock, with the same rights and number of shares.

The announcement.

takyon: The Register, The New York Times, Wired, MarketWatch.


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  • (Score: 0) by Anonymous Coward on Tuesday August 11 2015, @03:24PM

    by Anonymous Coward on Tuesday August 11 2015, @03:24PM (#221291)

    I'm not sure what the easter egg is supposed to be, but I found this part interesting:

    As Forbes reported, “It is worth noting, however, that the new company will not be able to use the URL http://www.alphabet.com. [www.alphabet.com] That’s currently held by Alphabet Inc., the international fleet management division of BMW Group.”

    That's interesting, given that Google (or Alphabet) also develops a self-driving car. I foresee trademark issues.

    And, of course, Google couldn't get http://abc.com/ [abc.com] either.