Is it over yet?
Pokémon Go is unquestionably this season's hit game. But whether it has any staying power is a very open question, and early signs suggest it's already trailing off.
Bloomberg has published some charts [bloomberg.com] by Axiom Capital Management that show daily users and engagement dropping. One chart, using data from analytics firm Apptopia, shows Pokémon Go peaking at around 45 million users in mid-July, during the week or so following its launch. It then begins a decline to somewhere above 30 million daily users last week.
Bloomberg's article also notes a surge in searches for "augmented reality" coinciding with Pokémon Go's debut.
Niantic, for its part [arstechnica.com], is "still working hard on several new and exciting features to come in the future of Pokémon Go." Meanwhile, Nintendo is releasing two new 3DS Pokémon games [wikipedia.org] on November 18.
We'll be liveblogging Pokémon Go's decline here at SoylentNews. 💩👌👻📴