from the apparently-it-DOES-take-a-rocket-scientist dept.
Gwyneth Paltrow's lifestyle and wellness website really may have stuck their foot in it this time. [...] It all kicked off when an article appeared on Goop promoting stickers. These aren't just run-of-the-mill stickers though. These are Body Vibes stickers that "promote healing."
"Body Vibes stickers (made with the same conductive carbon material NASA uses to line space suits so they can monitor an astronaut's vitals during wear) come pre-programmed to an ideal frequency, allowing them to target imbalances."
[...] But wires must have been crossed somewhere as NASA have now come out to say that they "do not have any conductive carbon material lining the spacesuits." In fact, their spacesuits are made out of synthetic materials and spandex, they explained to Gizmodo.
Body Vibes' stickers were reportedly created as a result of top secret research, but Mark Shelhamer, former chief scientist at NASA's human research division, wasn't particularly impressed by this. "Wow," he told Gizmodo. "What a load of BS this is."
Last Monday, the actress turned life-style entrepreneur Gwyneth Paltrow summoned a small group of employees to her bright Santa Monica office. Goop, the weekly newsletter she founded nine years ago, has grown into an e-commerce empire, and she wanted to discuss the online marketing plan for the company's latest enterprise: pills. In 2014, sales of dietary supplements in the United States reached $36.7 billion, so it makes sense that Goop would expand its stock of wellness wares (Ayurvedic ashwagandha powder; a vaginal-muscle-toning egg made of jade) to include vitamins.
[...] Last year, Goop raised fifteen million dollars in venture capital and moved its headquarters from New York to Los Angeles, in the process losing its C.E.O., Lisa Gersh, the former C.E.O. of Martha Stewart Living Omnimedia.
The headlines sound thrilling. One might say they bait a click.
"ANONYMOUS SAYS NASA HAS EVIDENCE OF ALIEN LIFE. DOES IT?" — Newsweek
"The world's biggest hacking group thinks NASA is about to announce alien life." — The Independent
Maybe you know of Anonymous as a band of socially enlightened hackers: liberators of knowledge from elites who want to hide it from the public. You certainly know what NASA is. So you click. And what you get, if you follow the articles to the amateur YouTube channel that is their source, is video of a man in a Guy Fawkes mask — "Anonymous Global," he calls himself — reading out old quotes from NASA spokespeople in a spooky, synthesized voice.
The man in the anarchist mask quotes a NASA science director's testimony from a congressional hearing in April, all totally public: "We are on the verge of making one of the most profound, unprecedented discoveries in history."
That quote — taken out of context and adorned with Anonymous Global's wild conspiracy theorizing — became the basis for millions of views and countless news articles, forcing the science director in question and NASA officials to explicitly deny the claims of a shoddily produced YouTube video this week. "There's no pending announcement regarding extraterrestrial life," a NASA spokesman wrote to The Washington Post, in case you were still in doubt.
Update: (in response to a June 29th episode of The Alex Jones Show) NASA Denies That It's Running a Child Slave Colony on Mars