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posted by martyb on Saturday November 21 2020, @09:27AM   Printer-friendly
from the is-that-a-cut-cut? dept.

Apple drops its cut of App Store revenues from 30% to 15% for some developers:

In one of the biggest changes to the App Store model ever, Apple [...] announced that the majority of third-party developers releasing apps and games on the company's App Store will see a reduction in Apple's cut of revenues from 30 percent to 15 percent. The company calls it the App Store Small Business Program, and it aims to improve the company's standing in public perception and antitrust battles while minimally impacting its own bottom line.

The program is opt-in, and any developer whose combined revenue across all their apps was less than $1 million in the previous year (or any developers new to the App Store) can apply and be accepted. The revenue measure at play here includes not just app purchases, but also in-app purchase (IAP) and subscriptions revenue.

If during the course of the year the developer surpasses the $1 million threshold, the 30-percent rate will kick back into effect for the remainder of that year. If the developer falls below the threshold again, they'll receive the 15-percent rate once more the following year.


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  • (Score: -1, Offtopic) by Anonymous Coward on Saturday November 21 2020, @03:53PM

    by Anonymous Coward on Saturday November 21 2020, @03:53PM (#1080181)

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  • (Score: 3, Interesting) by fishybell on Saturday November 21 2020, @05:16PM (1 child)

    by fishybell (3156) on Saturday November 21 2020, @05:16PM (#1080202)

    Changing their pricing specifically to show that they aren't behaving badly effectively, and afaik legally, is an admission that they were behaving badly.

    Obviously Apple has lots of lawyers to argue why this isn't an admission of guilt, but unless they started coming up with this plan earlier than the Epic (Fortnite) lawsuit or the justice department's inquiries this is nothing more than a blatant attempt to placate after the fact.

    • (Score: 1, Insightful) by Anonymous Coward on Saturday November 21 2020, @08:30PM

      by Anonymous Coward on Saturday November 21 2020, @08:30PM (#1080229)

      "Subsequent remedial measures" such as this are not allowed as evidence of guilt in the manner you suggest.

  • (Score: 2) by oumuamua on Saturday November 21 2020, @05:19PM

    by oumuamua (8401) on Saturday November 21 2020, @05:19PM (#1080203)

    This is epic!

  • (Score: -1, Offtopic) by Anonymous Coward on Saturday November 21 2020, @07:32PM

    by Anonymous Coward on Saturday November 21 2020, @07:32PM (#1080219)

    Those must be the developers that are more equal than the other ones.

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