Amazon founder Jeff Bezos has revealed on Instagram that he plans to fly on Blue Origin's first human spaceflight next month.
"I want to go on this flight because it's a thing I've wanted to do all my life," Bezos, the richest person in the world, said in a post published Monday morning. "It's an adventure. It's a big deal for me."
Bezos said he invited his younger brother, Mark, whom he described as his best friend, to go along. The two brothers will join the winner of an auction for a third seat on the flight, which is set to take place on July 20 of this year. Bidding for this seat is already at $2.8 million but is likely to go higher during a live auction on July 12. Proceeds from this auction will be donated to Blue Origin's foundation, Club for the Future.
[...] Now, Bezos may not be bringing his mom on the first human flight of the vehicle—but he will be bringing a family member. This speaks to the company's, and his, confidence in the safety of New Shepard. After this mission, Blue Origin is expected to begin flying other passengers on future flights later this year. The company has not yet set a public price for tickets inside the capsule, which can carry as many as six people.
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Jeff Bezos's Blue Origin has sold the spare seat of the company's 20 July New Shepard space rocket blast-off for $28m, the company announced on Saturday.
With 20 active bidders starting at $4.8m during the 10-minute auction, bids escalated in the final three minutes of the sale. Initially, some 7,600 people registered to bid from 159 countries, the company said. The winner, whose identity has not been announced, will join the Amazon founder Bezos and his brother Mark on the flight.
The 11-minute, automated flight – the company's 16th but first carrying humans – will lift off from Van Horn, Texas. The capsule will carry as many as six passengers, though the company has not yet revealed who else will be onboard.
[...] The company has said the auction price will be donated to Blue Origin's foundation, Club for the Future, whose stated mission "is to inspire future generations to pursue careers in Stem (science, technology, engineering, and math) and to help invent the future of life in space".