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posted by janrinok on Saturday February 25, @04:59PM   Printer-friendly

Soylent acquired by Starco Brands as nutrition company shifts into its 'natural next stage'

Soylent Nutrition is joining public company Starco Brands as part of an acquisition that will keep the plant-based food technology company operating as a separate unit under its current CEO Demir Vangelov.

As part of the transaction, Vangelov told TechCrunch that he will join Starco's board and is getting shares in the new company, while himself and Soylent's shareholders will become the largest single voting block in Starco. Other financial details were not disclosed.

Bloomberg first reported last May that Soylent was exploring a possible sale, which isn't unusual, but financially speaking, the company was doing well: Vangelov said Soylent was profitable and had been growing over the past few years, including nearly achieving its projected goal of $100 million in run rate for 2022. Getting to profitability, however, was a complicated journey.


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  • (Score: 3, Interesting) by looorg on Saturday February 25, @08:39PM (4 children)

    by looorg (578) on Saturday February 25, @08:39PM (#1293405)

    The Natural Next Stage in the evolution from starch to eventually going full protein ... is people!

    On a more serious note -- anyone tried the product and want to share some kind of review? I do wonder if some people looking for said product end up here by mistake or googlefail. Perhaps we should sell out and get a sponsor.

    • (Score: 2, Insightful) by Anonymous Coward on Saturday February 25, @09:06PM (1 child)

      by Anonymous Coward on Saturday February 25, @09:06PM (#1293406)

      There's no "natural" in any of this processed shitcake. The natural evolution would be to use it as medium for fungus and eat the fungus.

      • (Score: 0) by Anonymous Coward on Sunday February 26, @01:02AM

        by Anonymous Coward on Sunday February 26, @01:02AM (#1293413)

        Soylent Stucco sounds perfectly natural to me, it's like eating Grape-Nuts

    • (Score: 1) by Zoot on Sunday February 26, @02:17AM

      by Zoot (679) on Sunday February 26, @02:17AM (#1293415)

      I was thinking that eventually someone will ask an AI for their advice in running the company and it will ingest the script for Soylent Green and come up with this excellent idea...

    • (Score: 2) by mhajicek on Sunday February 26, @07:25AM

      by mhajicek (51) Subscriber Badge on Sunday February 26, @07:25AM (#1293418)

      I drink a lot of it. The pre-mixed bottles, chocolate and vanilla. The powdered stuff is unpalatable, no matter how well I mix it.

      --
      The spacelike surfaces of time foliations can have a cusp at the surface of discontinuity. - P. Hajicek
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