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posted by n1 on Thursday April 10 2014, @01:01AM   Printer-friendly
from the cereal-mind-games dept.

In addition to being loaded with unholy amounts of sugar, the cold breakfast cereals most American children enjoy are actually conducting covert psychological operations on them, according to researchers at Cornell University.

The researchers found that cereals marketed to kids are placed half as high on supermarket shelves as adult cereals, and that the average angle of the gaze of cereal spokes-characters on cereal boxes marketed to kids is downward at a 9.6 degree angle whereas spokes-characters on adult cereal look almost straight ahead. Findings show, for example, that brand trust was 16% higher and the feeling of connection to the brand was 28% higher when that Trix rabbit makes eye contact.

In short, the researchers' advice if you don't want your kids going cuckoo for Cocoa Puffs is not to call the police, just don't take your kids down the cereal aisle in the grocery store.

 
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  • (Score: 3, Interesting) by TheGratefulNet on Thursday April 10 2014, @04:51AM

    by TheGratefulNet (659) on Thursday April 10 2014, @04:51AM (#29262)

    now, kids are in control. you piss off a kid: he calls and 'reports you' to various authorities. lies that you spank him or feed him beer. gets you in trouble.

    I go to great lengths to avoid being NEAR kids, these days. some brat wants to make trouble and an adult has a LOT to lose just based on the brat's little lies.

    NO THANKS!

    I can see how the parents are 'kept in check' by today's kids. teachers, too.

    I weep for the future with our pussified next generation ;(

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  • (Score: 0) by Anonymous Coward on Thursday April 10 2014, @12:11PM

    by Anonymous Coward on Thursday April 10 2014, @12:11PM (#29394)

    I'd beat the $#!^ out of my kid if they ever did that to me.